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November 27, 2006
Johnson Controls Encourages Student Creativity About Energy Conservation
Igniting Creative Energy Challenge
Winners of national competition win educational trip to Hawaii with chance to meet national leaders.

MILWAUKEE, Nov. 27 -- United States and Canadian students in kindergarten through 12th grade are being called on by the Igniting Creative Energy Challenge to put on their thinking caps and come up with creative ways to make a difference in energy conservation and the environment.

Photo: Solar Panel
The Challenge, a partnership program developed by Johnson Controls and the National Energy Foundation, is an educational competition that encourages students to learn more about energy and the environment. This is the sixth year for the competition, which provides the national winners with valuable educational experiences that include a trip to Hawaii and a chance to meet national leaders and energy policymakers in Washington, D.C.
Students are asked to submit entries that demonstrate an understanding of what an individual, family or group can do in their home, school or community to conserve energy and help the environment. Students may express their ideas in the form of science projects, essays, stories, artwork, photographs, music, video or Web site projects. They may also submit recent service projects.

Photo: Wind Turbines in Field
New for 2007, the highest scoring student in each state and most provinces will receive additional recognition and a $1,000 (U.S.) donation from Johnson Controls for his or her school.
The Challenge is funded through an educational grant by Johnson Controls with additional support from the United States Energy Association (USEA) and the National Energy Foundation.
Johnson Controls is a global leader in interior experience, building efficiency and power solutions. Founded in 1885, the company is headquartered in Milwaukee, Wisconsin. Johnson Controls (NYSE:JCI) has 136,000 employees in more than 1,000 locations serving customers in 125 countries.
"Like all citizens, students play an important role in using energy resources wisely, which reinforces our business of providing smart energy solutions," said Dave Myers, president, Building Efficiency, Johnson Controls. "As we introduce this year's Challenge, we continue to be impressed by the enthusiasm and creativity students and teachers exhibit in demonstrating ways to preserve the environment and conserve energy."
According to Dari Scott, vice president of marketing for the National Energy Foundation, "It's vital to instill in students the idea that they can creatively contribute to conserving natural resources. It results in improved leadership, character development and service to others, not to mention a better environment."
Contest Rules and Prizes
The Challenge is open to all students in grades K-12 in the U.S. and Canada, excluding Quebec. All entries are due by February 17, 2007, and winners will be announced on or about March 17, 2007.
Official rules about the contest and a downloadable entry form can be found at the official Challenge Web site, http://www.ignitingcreativeenergy.org/ .
A total of four grand prizes will be awarded to three students and one teacher. Three students, one in each grade cluster, whose work best addresses the Challenge criteria, will receive a hosted trip to Hawaii April 10-14, 2007 for themselves and a parent or legal guardian. In addition, one teacher with the highest average score of student work from 15 or more qualifying entries will be chosen for a trip for two to Hawaii for the same fun and educational experience.
While in Hawaii, winners will experience the educational trip of a lifetime. This journey will include visits to a volcano, tropical forests, and Hawaii's famous beaches.
Winners will also participate in the national Energy Efficiency Forum in Washington, D.C., June 12-13, 2007, where they will share their Challenge entries and ideas with government and energy leaders.
Award certificates will be available for every participating student and teacher. The most creative and deserving student work will be published.
Last Year's Entries
The winning projects for the 2006 Igniting Creative Energy Challenge were a reflection of students' creativity and involvement: an elementary school student's "I Spy"(C)-themed book highlighting 101 ways to save energy at home, illustrated with photographs of the student's dollhouse; a middle school student's recommended four-week children's meal program for fast food restaurants that included age-appropriate energy savings items in place of toys; and a high school student's researched recommendation to create billboards that raise awareness of the energy crisis and promote the fight to save energy and the environment.
Teacher Zan Lombardo of Tredyffrin-Easttown School District in Pennsylvania had each of her students establish one energy-efficient habit for a month, quantify their savings and then represent each unit of savings as a dot in a giant mural that showed overall how they had helped the environment.
Students were asked to write a one-page summary that described their motivation for submitting an entry and what they hoped their project would accomplish. Middle school winner Rebecca Richter from Wisconsin shared, "I wanted to find a creative way to help children and their families understand how to conserve energy. It seems perfect to work with a fast-food chain because many families eat at fast-food restaurants. It would be a great way to reach a lot of people! I hope to convey that energy is an important resource in our lives, and that there are many ways to save energy."
Edited & Posted by the Editor | 10:19 PM | View the original post
Arthur Frommer to speak at Boston Globe Travel Show, March 23-25, 2007
BOSTON -- Nov. 27, 2006 -- Arthur Frommer, the foremost authority on budget travel, will join a host of esteemed speakers at the 2007 Boston Globe Travel Show, scheduled to be held March 23-25, 2007 at the Seaport World Trade Center in Boston.

Photo: Arthur Frommer's Budget Travel, November 2006 Issue.
Frommer will be joined by his daughter, travel expert Pauline Frommer. Pauline is carrying on the family legacy, creating her own new series of travel books designed to bring budget travel to a new generation. The Frommers will address the show's 9,000+ expected attendees on Saturday, March 24.

Photo: Frommer's Italy 2000
The 2nd Annual Boston Globe Travel Show will showcase travel destinations from around the world while highlighting both cultural exhibits and vacation activities. A diverse set of travel exhibitors and suppliers, representing every segment of the travel industry, will offer detailed information on trips to every region of the world.
In addition to the host of prominent speakers, The Boston Globe Travel Show will feature Destination Pavilions showcasing both overseas and domestic destinations and tourism boards. Vacation Experience Areas will offer samples of experiences a traveler could expect from destinations around the world, such as culinary tasting and cooking demonstrations, luxury spa treatments, activities such as golf swings and diving and kayaking pools, as well as original and indigenous music and dance from cultures around the world.
Edited & Posted by the Editor | 10:12 PM | View the original post
Jon Peter Lewis, American Idol Favorite, Releases Debut Album
LOS ANGELES, Calif., Nov. 27 -- Jon Peter Lewis, also known as "JPL" to his enthusiastic fans, has released his debut album, Stories From Hollywood. The rock and soulful pop record has been in the works for more than a year and includes all original music.

The collection of high-energy songs and intimate acoustic tracks showcases Jon's exceptional vocal range. Elton John has praised JPL for his superb singing voice, admiring his "great pitch and phrasing." The eagerly anticipated album features Jon's band that includes "some of the most talented musicians in the business," according to producer David Rolfe.
Jon was a top ten finalist on American Idol's third season. Simon Cowell hailed JPL as the "dark horse to win the competition," while Rolling Stone Magazine pegged him as a "pick to win." Following Jon's successful run on Idol and subsequent tour, he chose take the time to develop his own sound and unique style before releasing an album.
Jon and his band have been playing shows throughout the country, including performances at the world renowned Viper Room in Hollywood, California. Jon was invited to the 2006 CMJ Music Marathon in New York City, performing at Crash Mansion and joining the event as a panelist. He is a frequent guest of radio and television, most recently performing live on the worldwide morning show, Fox & Friends. Jon was also a presenter at the recent 2006 New Music Weekly Awards Show and is making final plans for a nationwide tour.
The aptly titled CD, Stories from Hollywood, reflects Jon's Hollywood experiences while revealing an impressive rock and roll side to him. "We expected JPL to rock us, but not with music this crisp and a backing band this hot," writes Jessica Venditto of AI Magazine. "The long wait was worth it."
Edited & Posted by the Editor | 7:19 PM | View the original post
Airbus' A330 long-range family reaches 600 sales

Photo: Airbus A330-200
The A330 has reached the milestone of over 600 firm orders. This shows a strong market endorsement of Airbus’ environmentally friendly, long-range twin-engine in production aircraft which is leader in the medium to extended range category. The milestone was reached with the firm order, previously announced, for six A330-200s by TAM, Airbus’ largest customer in Latin America.

Photo: KLM Airbus A330 Advertisement (Copyright KLM)
The A330-300 is the world’s lowest operating cost per seat aircraft in its segment, typically accommodating 335 passengers in two classes for regional operations or 295 travellers in three classes on long-haul routes of up to10,500km/5,650nm. Today, the A330-300 is the reference for airlines serving intra-Asia routes.
The smaller capacity A330-200 has a range of 12,500km/6,750nm with 253 passengers in a comfort three-class seating arrangement. The A330-200 can easily serve non-stop destinations from Latin America to North America and Europe, from Asia to major US West Coast as well as operating economically on medium ranges.
Airbus is headquartered in Toulouse, France.
Edited & Posted by the Editor | 5:38 PM | View the original post
TAG Heuer Carrera Calibre 360 chronograph wins the Sports Watch Grand Prix

Photo: TAG Heuer’s Carrera Calibre
On November 9th 2006, an independent international jury of watch experts, journalists, retailers and historians named TAG Heuer’s Carrera Calibre 360 the “2006 Sports Watch of the Year” at the sixth annual Geneva Watchmaking Grand Prix.
The Carrera Calibre 360 chronograph — the world’s most accurate mechanical chronograph beating at 360,000 vibrations/hour — was selected over 10 other nominees drawn from the world’s most prestigious watch making workshops and manufactures.
Launched to great acclaim in a limited edition of 360 at BaselWorld 2006, the Carrera Calibre 360 Steel Limited Edition is a high-prestige incarnation of 2005’s Calibre 360 Concept Chronograph, the first mechanical wrist chronograph to measure and display time to 1/100th of a second — ten times faster than any other mechanical wristwatch movement on the market today.
Edited & Posted by the Editor | 1:48 PM | View the original post
BBDO COMMERCIAL

Photo: "Noitulove" or "Evolution" spelled backwards. The most awarded TV commercial of the past year was created by AMV BBDO for Guinness.
Edited & Posted by the Editor | 1:41 PM | View the original post



