Festival de Cannes

Content Authenticity Initiative


— October 2009 —

« September 2009 | Main | November 2009 »

October 28, 2009

Students from Top Academic Institutions Choose The World's Top 50 Most Attractive Employers



Compiled from 11 out of the 12 leading economies, nearly 120,000 students from top academic institutions chose their ideal companies to work for.



Google is the world's most attractive employer, followed closely by its rival, Microsoft. This is the only global index of employer attractiveness and highlights the world's most powerful employer brands, i.e., those companies that are the most successful in talent attraction and retention.

The study has been conducted by Universum. Universum is a global Employer Branding company. It is headquartered in Sweden and has presence in more than 28 countries.

Employers today are faced with a shrinking global workforce, a lack of skilled workers and an increasingly demanding generation of new talent. To secure talent under these conditions, employers must develop true and differentiating employer brands. The employers that feature in this Top 50 all have one thing in common: they successfully appeal to current and future talent, and they are aware of how scarce talent is.


The global ranking is based on the national rankings that Universum conducts annually all over the world. The companies that are featured in at least eight out of the twelve leading economies were included in the global ranking, and the 50 most attractive employers were identified. The countries represented in the Global Top 50 rankings are the US, Japan, China, Germany, France, UK, Italy, Russia, Spain, Canada and India.



Despite it being one of the toughest years for car manufactures, BMW and Daimler appear in the Global Top 50 rankings.


Banking Management

Finance Administration

The Big Four accountancy and professionals service firms; financial services companies and management consultancies, still remain strong. In spite of this year being one of worst recessions since the Second World War, they remain globally attractive employers and are especially popular with business students. IT employers are highly placed in the engineering ranking, which can be expected, with Google, Microsoft and IBM in the top three.

Proctor & Gamble


The fast moving consumer goods companies and employers in the retail sector are also attractive employers, recognised for their universal appeal as employers in the graduate recruitment market, attracting students from both a business and engineering background.



"These companies in the Top 50 really work with employer branding strategically. The Big Four, for example, are all in the top 10 business ranking, as they have employer branding as part of their business strategy. Many associate their corporate brands to people. This is normal for the service industry, but it is a new approach for other companies" says Michal Kalinowski, Universum CEO. "These companies are in the Top 50 because they are focused, consistent and differentiate themselves in their communication."

Irrespective of rank, the Top 50 Global Employers for business and engineering students are very similar, showing strong employer brands transcend many skill and industry groups. Conversely, Oracle and Philip Morris make it to the Top 50 for business students, but not for engineering students. GlaxoSmithKline and Alcatel-Lucent appear in the engineering ranking, yet not in the business ranking.

What the rankings most certainly reveal is that the big multinational brands are favored. Due to the globalization of the talent market, multinational companies are generally recognized as being attractive employers. Findings from Universum's various student surveys show that students would like a good career reference, an international career and an employer that can offer secure employment. Lovisa Öhnell, head of research and consulting at Universum, comments, "These multinational brands are globally well-known, they offer relocation opportunities and business travel, interaction with clients and colleagues in various countries, and due to their size and economic strength, they are also seen as being the safest choice."



Company - Ranking 2009

Google - 1
PricewaterhouseCoopers - 2
Microsoft - 3
Goldman Sachs - 4
Ernst & Young - 5
Procter & Gamble - 6
J.P. Morgan - 7
KPMG - 8
McKinsey & Company - 9
Deloitte - 10
The Boston Consulting Group - 11
BMW - 12
Coca-Cola - 13
L'Oréal - 14
Morgan Stanley - 15
Sony - 16
IBM - 17
Johnson & Johnson - 18
Deutsche Bank - 19
General Electric - 20
Citigroup - 21
HSBC - 22
Accenture - 23
Nestlé - 24
Credit Suisse - 25
Bain & Company - 26
Unilever - 27
UBS - 28
Nokia - 29
Intel - 30
Esso/ExxonMobil - 31
Kraft Foods - 32
Shell - 33
Hewlett-Packard - 34
Mars (Masterfoods) - 35
Pfizer - 36
Siemens - 37
Philips - 38
Oracle - 39
Bayer - 40
Philip Morris - 41
DHL - 42
BP - 43
Bosch - 44
Cisco - 45
Daimler - 46
Ericsson - 47
ABB - 48
Novartis - 49
Schlumberger - 50





Company Ranking 2009

Google - 1
Microsoft - 2
IBM - 3
BMW - 4
Intel - 5
General Electric - 6
Sony - 7
Siemens - 8
Shell - 9
Procter & Gamble - 10
Johnson & Johnson - 11
Hewlett-Packard - 12
Cisco - 13
Esso/ExxonMobil - 14
McKinsey & Company - 15
Schlumberger - 16
BP - 17
L'Oréal - 18
Nokia - 19
Accenture - 20
Coca-Cola - 21
Philips - 22
Goldman Sachs - 23
Nestlé - 24
Pfizer - 25
Bosch - 26
The Boston Consulting Group - 27
J.P. Morgan - 28
Deloitte - 29
Morgan Stanley - 30
GlaxoSmithKline - 31
Ericsson - 32
Ernst & Young - 33
ABB - 34
Bayer - 35
Unilever - 36
PricewaterhouseCoopers - 37
Deutsche Bank - 38
HSBC - 39
Kraft Foods - 40
Bain & Company - 41
Citigroup - 42
Alcatel-Lucent - 43
Daimler - 44
Novartis - 45
Mars (Masterfoods) - 46
KPMG - 47
Credit Suisse - 48
DHL - 49
UBS - 50

The Global Top 50 rankings are based on the employer preferences of nearly 120,000 final year students, who were surveyed at the top academic institutions in the world's 11 largest economies. The global rankings are based on the annual surveys conducted on a global level in 2009. Each student is presented with a list of 130 to 150 national and international employers, chosen by university students through an independent and structured nomination and assessment process. On a global level, this represents 800 considered employers. Students acknowledge those companies they would consider working for. Out of the companies selected as 'considered employers', each student then selects his or her five Ideal Employers. The Global Top 50 is based on the frequency of being selected as an Ideal Employer overall within 11 markets: US, Japan, China, Germany, France, UK, Italy, Russia, Spain, Canada and India.

The Global Top 50 is the most comprehensive study ever conducted on employer attractiveness.

This Practical Global Business Study is being presented for the First Time.


View this Post at POST-TRIBUNE StumbleUpon reddit Facebook Google Plus Tweet This Seed This on Newsvine

Edited & Posted by the Editor | 6:34 AM | View the original post

October 21, 2009

Tokyo Motor Show: Honda CR-Z Concept 2009 Makes World Debut

Stylish hybrid coupe will arrive in North America in 2010 as 2-seat model.

Honda CR-Z 2009


Honda CR-Z 2009


Honda today debuted CR-Z Concept 2009, the second concept version of the stylish, sporty hybrid coupe, at the 41st Tokyo Motor Show. While the vehicle displayed at the show is a global concept with a rear seat, the production version that will be introduced to North America in the second half of 2010 will be packaged as a sporty, 2-seat hybrid that provides a personal driving experience for North American customers.

Honda CRZ 2009


Honda CRZ 2009


"The Honda CR-Z will expand our lineup of hybrid vehicles and reinforce the fun-to-drive values associated with the Honda brand," said Erik Berkman, vice president of Automobile Corporate Planning and Logistics for American Honda Motor Co., Inc. "Beyond great styling and features, CR-Z will bring new levels of engagement and fun to customers interested a small car or a hybrid vehicle."

Honda CRZ 2009


The production version of the Honda CR-Z will make its world debut at the January 2010 North American International Auto Show in Detroit.

Source: American Honda Motor Co., Inc.

|| StumbleUpon reddit Facebook Google Plus Tweet This Seed This on Newsvine

Edited & Posted by the Editor | 10:02 PM | View the original post

October 10, 2009

The Nobel Peace Prize for 2009 Awarded to President Barack Obama for Diplomacy


Photo: Newsweek Magazine January 26, 2009 Special Inauguration Issue with President Barack Obama on the cover.



Photo: Visitors crowd outside the Newseum on Pennsylvania Avenue to read a display of newspaper front pages announcing Sen. Barack Obama's election as the 44th U.S. president, November 5, 2008. (Credit: Maria Bryk/Newseum).


Oslo, October 9, 2009

The Norwegian Nobel Committee has decided that the Nobel Peace Prize for 2009 is to be awarded to President Barack Obama for his extraordinary efforts to strengthen international diplomacy and cooperation between peoples. The Committee has attached special importance to Obama's vision of and work for a world without nuclear weapons.

Obama has as President created a new climate in international politics. Multilateral diplomacy has regained a central position, with emphasis on the role that the United Nations and other international institutions can play. Dialogue and negotiations are preferred as instruments for resolving even the most difficult international conflicts. The vision of a world free from nuclear arms has powerfully stimulated disarmament and arms control negotiations. Thanks to Obama's initiative, the USA is now playing a more constructive role in meeting the great climatic challenges the world is confronting. Democracy and human rights are to be strengthened.

Only very rarely has a person to the same extent as Obama captured the world's attention and given its people hope for a better future.

His diplomacy is founded in the concept that those who are to lead the world must do so on the basis of values and attitudes that are shared by the majority of the world's population.

For 108 years, the Norwegian Nobel Committee has sought to stimulate precisely that international policy and those attitudes for which Obama is now the world's leading spokesman. The Committee endorses Obama's appeal that "Now is the time for all of us to take our share of responsibility for a global response to global challenges."



"The heaven for height, and the earth for depth, and the heart of kings is unsearchable."

-- Proverbs of Solomon: 25:3


"if we desire to secure peace, one of the most powerful instruments of our rising prosperity, it must be known, that we are at all times ready for War."

-- George Washington


"Observe good faith and justice toward all nations. Cultivate peace and harmony with all."

-- George Washington


"My first wish is to see this plague of mankind, war, banished from the earth."

-- George Washington

Nobel Peace Prize, Global Leadership

Global Leadership StumbleUpon reddit Facebook Google Plus Tweet This Seed This on Newsvine

Edited & Posted by the Editor | 9:58 AM | View the original post

October 8, 2009

World Economic Forum's Financial Development Report shows global financial centres' lead is weakening

• Signs of weakness emerge among many global financial centers following crisis.

• Developing countries show comparative financial stability, but also potential for improvement in other areas.

• Report analyses 55 financial systems and capital markets around the world.

Financial Development Report


Financial Development Report


Photos: Participants captured during the Dalian WorkSpace 2009 at the World Economic Forum's Annual Meeting of the New Champions in Dalian, China.

Financial Development Report 2009 -- New York, USA, 8 October 2009 - The world's largest economies took the biggest hit in the World Economic Forum's second annual Financial Development Report released today.

Global financial centers still lead in the report's Index, but the effects of financial instability have pulled down their scores compared to last year. The United Kingdom, buoyed by the relative strength of its banking and non-banking financial activities, claimed the Index's top spot from the United States, which slipped to third position behind Australia largely due to poorer financial stability scores and a weakened banking sector.

The Financial Development Report ranks 55 of the world's leading financial systems and capital markets. It analyses the drivers of financial system development and economic growth in developed and developing countries to serve as a tool for countries to benchmark themselves and establish priorities for reform.

Download the 2009 rankings in PDF

Download the full Report (PDF)

Financial Development Report


Financial Development Report


Photos: Participants captured during a session at the Young Global Leaders Summit 2009 in Dalian, China.

The rankings are based on over 120 variables spanning institutional and business environments, financial stability, and size and depth of capital markets, among other factors.

The financial crisis was acutely felt in most global financial systems and caused most countries' scores to drop significantly compared to 2008.

"The change in scores does demonstrate the implications of the downturn on our assessment of the long-term development of financial systems," said Nouriel Roubini of New York University and Chairman, RGE Monitor who is the lead academic on the report.

Germany and France suffered a heavy fall in overall scores that pulled them out of the top 10. They dropped in the rankings but demonstrated financial stability scores that were significantly higher than the United Kingdom and US. Australia showed particular strength this year, a trend that is echoed in many Asia Pacific economies.

The breadth of factors covered in the report means that countries with high financial instability scores like the United Kingdom and US could still achieve a high relative ranking in the Index due to other strengths.

"We hope this report will provide some insight as to how the financial crisis has affected the world's major financial systems. It draws attention to the diversity of factors beyond financial stability that must be addressed to support the role of financial systems in driving economic growth. The United Kingdom and US may still show leadership in the rankings, but their significant drops in score show increasing weakness and imply their leadership may be in jeopardy." said Kevin Steinberg, Chief Operating Officer, World Economic Forum USA.

Some developing countries performed well in the financial stability section of the Index. Chile came in third while Malaysia, Mexico and Brazil are all in the top 15. Norway and Switzerland took the top two spots in this category.

"Developing countries exhibited a relatively strong showing in the financial stability pillar of the Index. For some, this is the result of learning from the mistakes of past financial crises, while for others it may reflect the relative lack of complexity and global integration of their financial systems," said Co-Author Nouriel Roubini.

Developing countries also earned many of the top spots with respect to commercial access, which measures the availability of capital through such means as commercial loans, IPOs and venture capital.

The Industry Partnership Programme of the World Economic Forum, under whose auspices this work was undertaken, provides a platform for the world's leading companies to define and address critical issues. The Financial Development Report benefited from the guidance and support of its Industry Partners with particular contributions from Barclays Capital, EFG Hermes, JPMorgan, Standard Chartered Bank and Troika Dialog.

The report draws on data taken from a variety of publicly available sources such as the World Bank.

Source: World Economic Forum

|| StumbleUpon reddit Facebook Google Plus Tweet This Seed This on Newsvine

Edited & Posted by the Editor | 10:32 AM | View the original post

October 7, 2009

IBM Receives National Medal of Technology and Innovation



Photo: President Obama recognizes IBM and its Blue Gene family of supercomputers with the National Medal of Technology and Innovation, the most prestigious award of its kind. IBM CEO Sam Palmisano is shown here accepting the award on IBM's behalf on Wednesday, Oct. 7, 2009, in the East Room of the White House in Washington, DC. IBM Blue Gene is one of the world's fastest, most energy-efficient computers, solving challenges in science, medicine, mathematics, astronomy, defense and finance. (Photo Credit: IBM).

|| StumbleUpon reddit Facebook Google Plus Tweet This Seed This on Newsvine

Edited & Posted by the Editor | 9:59 PM | View the original post

October 6, 2009

Discovery Education and 3M Announce USA National Science Competition Winner

"America's Top Young Scientist" Receives $50,000 in U.S. Savings Bonds.


Discovery Education and 3M today awarded Marina Dimitrov of Bozeman, MT with the title of "America's Top Young Scientist" as winner of the 2009 Discovery Education 3M Young Scientist Challenge. Dimitrov was one of 10 finalists who competed today in a series of live science challenges at Metropolitan Pavilion in New York City. A student of Sacajawea Middle School, Dimitrov will receive $50,000 in U.S. Savings Bonds ($25,000 cash value) and a trip to 3M's global headquarters to meet with some of the world's best scientists.



Photo: Marina Dimitrov, an eighth grade student at Sacajawea Middle School in Bozeman, Montana, today was named America's Top Young Scientist and received $50,000 in U.S. Savings Bonds ($25,000 cash value) as the winner of the 11th annual Discovery Education 3M Young Scientist Challenge. Dimitrov showcased scientific innovation and creativity through a series of challenges, including the removal of graffiti from replicas of New York City icons.

Selected from a field of hundreds of students across the country, the finalists tackled live challenges focused on "The Science of Everyday Life," and used their science prowess to:

1. Invent a solution to a common problem using only household items.
2. Remove impurities from water.
3. Restore an historic icon.
4. Build a tower that can withstand a simulated earthquake.

Finalists were evaluated by a panel of judges on their science skills and their ability to communicate scientific knowledge.

Finalists were awarded an all-expenses paid trip to New York City, a $1,000 cash prize, a personalized competition medal, an assortment of 3M products, the Science Channel Essential Space Collection DVD from, as well as a DVD set from Discovery Education featuring programs such as Discovery Channel's award-winning PLANET EARTH.



Photo (Added October 16): U.S. Secretary of Education Arne Duncan and Assistant to the President for Science and Technology and Director of the White House Office of Science and Technology Policy Dr. John P. Holdren congratulate Marina Dimitrov (along with her parents) of Bozeman, MT on being named "America's Top Young Scientist," winner of the 2009 Discovery Education 3M Young Scientist Challenge, on October 8, 2009.

Source: Discovery Communications

|| StumbleUpon reddit Facebook Google Plus Tweet This Seed This on Newsvine

Edited & Posted by the Editor | 11:43 PM | View the original post

October 5, 2009

The International VELUX Award 2010 is Open for Registration


The International VELUX Award 2010 is now open for registration. The Award challenges students of architecture worldwide to work with daylight in architecture under the overall theme "Light of Tomorrow". This was announced today in Copenhagen, Denmark.

"Our vision is to promote daylight and quality of life. We present the International VELUX Award every second year to encourage students all over the world to explore the theme of sunlight and daylight in its widest sense and to propose new ideas and approaches for a sustainable future," says VELUX CMO Michael K. Rasmussen.

The Award contains no specific categories and no requirements to the use of any specific materials or VELUX products. The Award, however, seeks to widen the boundaries of daylight in architecture through an open-minded and experimental approach, taking advantage of the students' curiosity, willingness to take risks and to experiment considering social, psychological and environmental dimensions of light.



Photo: The International VELUX Award 2010 for Students of Architecture is open for registration for students of architecture and their teachers from all over the world. The award challenges students of architecture to explore the theme of sunlight and daylight in its widest sense to create a deeper understanding of this specific and ever-relevant source of light and energy.

International jury to evaluate all entries

The jury for the International VELUX Award 2010 will be announced by the end of 2009. The jury is comprised of renowned architects. Among the jury members participating in previous Awards were Glenn Murcutt (AUS), Kengo Kuma (JP), Per Olaf Fjeld (NO) and Hani Rashid (USA).

Hani Rashid, chairman of the jury for the 2008 Award reflects on the quality of the projects for the Award: "I was very surprised to see students from all over the world who confront the problem of light, the large amount of work and its quality. The way they represent their ideas of "Light of tomorrow" is inspiring."

The International VELUX Award is part of the continuous VELUX effort to establish close relations with building professionals and future generations of architects.

The Award is organized in cooperation with the International Union of Architects (UIA) and the European Association for Architectural Education (EAAE).

Source: International VELUX Award, Copenhagen, Denmark.

|| StumbleUpon reddit Facebook Google Plus Tweet This Seed This on Newsvine

Edited & Posted by the Editor | 6:48 AM | View the original post

October 3, 2009

Renault Twizy Z.E. Concept: Electric, Practical, Innovative


Renault Twizy


Renault Twizy Z.E. Concept is an innovative response to the challenge of urban mobility. With its four-wheel chassis, Twizy Z.E. Concept offers the driver and passenger - seated one behind the other - an all-electric means of transport which produces no CO2 emissions.

Renault Twizy


Twizy Z.E. Concept is compact, nimble and practical - everything you need in city traffic. The wraparound bodywork creates a safe, reassuring cocoon which offers first class protection for both the driver and the passenger.

Renault Twizy


Power comes from a 15kW electric motor which develops 70Nm of torque, making Twizy Z.E. Concept versatile and easy to drive. The acceleration performance of Twizy Z.E. Concept in urban and suburban traffic is comparable to that of a 125cc motorbike.

Renault Twizy


Technical data


Type : Electric

Transmission type : Direct drive with reducer and forward/reverse inverter

Maximum power EEC (kW / hp) : 15 / 20

Maximum torque EEC (Nm) : 70


Type : Lithium-ion

Range : 100km


Rims (inches) : 13

Length (mm) : 2,303

Width (mm) : 1,132

Height (mm) : 1,476

Wheelbase (mm) : 1,695

Front / rear track (mm) : 944 / 944

Front / rear overhang (mm) : 304 / 304

Unladen weight (kg) : 420

Tyres : 135/80 R13


Aerodynamic performance (CdA) : 0.63

Top speed (kph) : 75

Source: Renault, France

|| StumbleUpon reddit Facebook Google Plus Tweet This Seed This on Newsvine

Edited & Posted by the Editor | 12:22 PM | View the original post

Start from HOME Go to Top