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December 27, 2010
P&G's New Luxury Makeup: COVERGIRL NatureLuxe
Photo: Taylor Swift Announced As Face of New COVERGIRL NatureLuxe Cosmetic Line.
P&G COVERGIRL cosmetics has announced that 4-time GRAMMY award-winning star, Taylor Swift, will represent a new generation of luxury makeup - COVERGIRL NatureLuxe. The line, launching January 2011, includes a Silk Foundation and a Gloss Balm.
"Taylor's naturally polished and beautiful look fits perfectly with the new luxury makeup line," said Vince Hudson, General Manager, COVERGIRL Cosmetics. "We specifically designed this line for women who, just like Taylor, want high quality products that flatter her lifestyle and environment. NatureLuxe provides luxury that isn't extravagant, but rather simple, modern elegance that is inspired by nature."
Swift's ads for NatureLuxe will appear beginning in January 2011.
According to P&G, the COVERGIRL NatureLuxe Silk Foundation is for the woman who wants a full-coverage that looks polished, yet feels lightweight.
P&G (Procter & Gamble) Beauty & Grooming brands for women and men, available in nearly 130 countries, include Pantene, Olay, Head & Shoulders, Max Factor, Cover Girl, DDF, Frederic Fekkai, Wellaflex, Rejoice, Sebastian Professional, Herbal Essences, Koleston, Clairol Professional, Nice 'n Easy, Venus, Gillette, SK-II, Wella Professionals, Mach3, Braun, and Fusion.
|GlobalGiants.Com|
Edited & Posted by the Editor | 5:46 AM | View the original post
Portuguese Prime Minister is the First Head of State in the World to use an Electric Car
Photo: Portuguese Prime Minister Jose Socrates at a ceremony in Lisbon where he received one of the first Nissan Leaf vehicles in Europe.
Portugal has received delivery of the first 10 electric vehicles in Europe from Nissan as recognition of the country's pioneering work in electric mobility with the MOBI.E Programme.
The Prime Minister Jose Socrates is one of the ten recipients and will now travel exclusively by Electric Car for his official travels around the capital city. With this Portugal becomes the first country in the world to have a head of state using an electric car for official matters.
Prime Minister, Jose Socrates, said:
"Portugal is extremely proud of the introduction of the electric vehicle. This initiative is only possible due the fast implementation and development of the Portuguese MOBI.E Charging Network, which is considered a leading example to the world of how to roll out electric cars. Portugal is the first country in the world to have a nation-wide smart grid for electric vehicles."
Portugal is the first country in the world to implement an electric vehicle charging network at a national scale. The MOBI.E network, which currently spreads over 25 municipalities throughout the country, displays over 50 charging points already installed growing to more than 1300 normal charging points and 50 quick charging stations by mid-2011.
It is the only truly integrated system in the world, focusing on the user and ensuring open-access and interoperability. Portugal has thus become a living lab for electric mobility, and is well on its way for a more sustainable oil-independent future.
|GlobalGiants.Com|
Edited & Posted by the Editor | 4:05 AM | View the original post
