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November 6, 2006
BEVERAGE PARTNERS WORLDWIDE (BPW) JOINT VENTURE TO REFOCUS ON BLACK TEA PLATFORM
The Coca-Cola Company and Nestlé have announced that both companies have agreed to refocus the activities of their Beverage Partners Worldwide (BPW) joint venture on black tea beverages. The transaction, which is subject to certain regulatory approvals, is expected to close early 2007.
This agreement means The Coca-Cola Company and Nestlé will independently develop, produce and market ready-to-drink coffee and non-black tea based beverages.
Beverage Partners Worldwide (BPW), a fifty-fifty joint venture held by Nestlé and The Coca-Cola Company, was created in 2001, following a period of 10 years during which Nestlé and The Coca-Cola Company cooperated in a joint venture called Coca-Cola and Nestlé Refreshments (CCNR).
Edited & Posted by the Editor | 1:20 PM | Link to this Post