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November 4, 2006
The New York Times Announces "TimesSelect Free Access Week"
Opening TimesSelect to All Online Users.
November 6-12 Access Presented By Philips.
NEW YORK -- The New York Times has announced that it will invite all online visitors to experience TimesSelect content free of charge for one week. From November 6-12, every visitor to NYTimes.com will have access to TimesSelect columns, blogs, video and other online exclusives that are normally available only to TimesSelect members. TimesSelect Free Access Week is presented exclusively by Philips as part of its "Sense and Simplicity" national marketing campaign.
During November 6-12, all visitors to NYTimes.com will have free access to TimesSelect columnists, including: Harvey Araton, Dan Barry, David Brooks, Roger Cohen, Maureen Dowd, Thomas L. Friedman, Clyde Haberman, Bob Herbert, Nicholas D. Kristof, Paul Krugman, Verlyn Klinkenborg, Joseph Nocera, Floyd Norris, Frank Rich, Chris Suellentrop, John Tierney, George Vecsey, Judith Warner and others. Visitors can also enjoy TimesSelect exclusive videos, podcasts and guest blogs. A free collection of articles (listed below) from the Archive back to 1851 will also be available, although complete access to the full archive will be reserved for TimesSelect subscribers.
"TimesSelect Free Access Week makes one of the Web's richest resources available to all," said Vivian Schiller, senior vice president, general manager, NYTimes.com. "From the influential opinion of our award-winning Op-Ed columnists, such as Maureen Dowd and Nicholas. D. Kristof, to online-only columnists, such as Maira Kalman and Judith Warner, TimesSelect provides a world of viewpoints that encourage dialogue on today's most pressing matters."
"We believe strongly that visitors to TimesSelect during Philips's presentation of Free Access Week will share our vision that innovative products simplify life," said Eric Plaskonos, vice president, brand management, Philips Consumer Electronics.
Among the special features for users during TimesSelect Free Access Week:
• Q&A with TimesSelect columnists
Monday - Thomas L. Friedman
Tuesday - Joseph Nocera
Wednesday - Gail Collins
Thursday - Chris Suellentrop
Friday - Harvey Araton
• Midterm Madness: Election analysis by writers from both sides
of the political divide at
http://midtermmadness.blogs.nytimes.com
• From The Archive: a free collection of articles, including the
Confederate attack on Fort Sumter during the Civil War; the
opening of the Brooklyn Bridge; the report from Iwo Jima; the
Supreme Court school desegregation ruling of 1954; the
Beatles' first trip to America; and the boxing match between
Sonny Liston and Cassius Clay.
• The Best of TimesSelect: selections of memorable columns with
access to videos of TimesSelect columnists, including
discussions with Nicholas D. Kristof, David Brooks and Maureen
Dowd.
• Guest columnist Steven Johnson, writing on technology and
science.
• Maira Kalman's November illustrated column.
• Talking Points: a member of The New York Times editorial board
breaks down today's issues point by point to give readers a
deeper level of understanding. The recent feature, "7 Campaign
Ads Worth Watching" and other past installments will be
available.
Monthly and annual subscriptions to TimesSelect will be available for visitors who wish to continue their access beyond November 12. As always daily, weekly, weekend or Sunday home delivery subscribers to The New York Times can enroll in TimesSelect as part of their home delivery subscription price.
Since its launch in September 2005, TimesSelect has more than 551,000 subscribers, with 65% receiving TimesSelect as a benefit of their home-delivery subscriptions and 35% receiving it from online-only subscriptions.
Edited & Posted by the Editor | 5:09 PM | Link to this Post
