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February 1, 2007
Sheryl Crow Launches New Revlon Colorist(TM) : GlobalGiants.com
A New Line of Premium Haircolor Products With a Revolutionary Weekly Anti-fade Colorglaze.
NEW YORK, February 1 -- Revlon Colorist celebrated its launch January 31 with Sheryl Crow, one of the music industry's biggest stars.
PHOTO: Sheryl Crow, the new spokesperson for Revlon Colorist.
According to the company, Revlon Colorist is the first-to-market haircolor system that delivers fade resistant color, and Revlon Colorist provides a base of rich, radiant all over color that stays refreshed and shining for up to six weeks with a 2-minute application of Colorglaze once a week in place of regular conditioner. Each kit comes with salon-quality, permanent haircolor plus a shade-matched Colorglaze. The line is available in 26 vibrant shades.
The product will be supported by a multi-media campaign that will include television, print, in-store and internet placements featuring Crow's original version of the Buddy Holly hit "Not Fade Away." The campaign was shot by famed photographer Ellen Von Unworth in Nashville and New York.
Revlon(R) is a worldwide cosmetics, skin care, fragrance and personal care products company. Revlon brands include Revlon(R), Almay(R), Ultima II(R), Mitchum(R), Charlie(R) and Flex(R), which are sold worldwide. [GlobalGiants.com]
Edited & Posted by the Editor | 6:48 AM | View the original post
Lilly Pulitzer(R) Announces the Faces for the Spring 2007 Campaign : GlobalGiants.com
Society Favorites Amanda Hearst and Lauren Bush.
NEW YORK, February 1 -- Lilly Pulitzer(R) has announced the new faces of its Spring 2007 campaign, Amanda Hearst, publishing heiress and celebrity model and Lauren Bush, fashion model and niece of President George W. Bush. In the Spring 2007 marketing campaign, Hearst and Bush define the authentic Palm Beach lifestyle, for which the Lilly Pulitzer brand is known. The two models are featured throughout the pages of the catalog shot on location in the shopping Vias of Palm Beach.
PHOTO: Lilly Pulitzer(R) announces the faces for the Spring 2007 Campaign: Society Favorites Amanda Hearst and Lauren Bush.
"For our Spring 2007 catalog, it wasn't just about putting celebrities on our pages, it was about telling a story, conveying a lifestyle that resonates with our consumers" said James Bradbeer, Jr., president of Lilly Pulitzer. "Amanda and Lauren both lead the life of a social butterfly, and do so in a way that exudes sophistication and class. They have an elevated taste level which marries well with our authentic Palm Beach design philosophy."
Lilly Pulitzer's current offering includes women's wear, children's wear, accessories and footwear, and a bedding and bath collection. Lilly Pulitzer is sold in major department stores including Neiman Marcus, Nordstrom and Bloomingdale's, as well as upscale specialty shops and clubs in the USA. [GlobalGiants.com]
Edited & Posted by the Editor | 6:16 AM | View the original post
Boeing Business Jets Unveils Interior Concepts for 787 VIP : GlobalGiants.com
DUBAI, United Arab Emirates, Jan. 31, 2007 -- Boeing [NYSE: BA] Business Jets today unveiled concepts of luxury and comfort for the 787 VIP airplane. Concept renderings of custom interior designs for the advanced-technology widebody VIP jet were displayed at the Middle East Business Aviation Conference & Exhibition in Dubai.
"A Boeing 787 VIP affords its owner complete accommodation," said Steven Hill, president of Boeing Business Jets. "The spacious cabin and the technology of the 787 enable an owner to design a beautiful environment that exactly meets preferences and needs. Whether you are looking for a flying palace or a business office in the sky -- or both, the possibilities are endless."
"Aboard a 787 VIP owners can fly anywhere in the world nonstop, and on those long-distance flights, it is critical to have amenities and a cabin environment that allow passengers to be completely comfortable and productive," Hill added.
Boeing Business Jets has commissioned several design firms to develop preliminary concepts for 787 VIP interiors. A number of other airplane interior design firms and completion centers have developed a variety of innovative interior design concepts for the 787 VIP as well.
Boeing does not design or install interiors in VIP airplanes. Boeing delivers VIP airplanes in so-called "green" condition, meaning the airplane does not have interior furnishings or exterior paint. Customers then work with certified designers and interior completion centers to develop personalized interiors.
To date, undisclosed customers have ordered five 787 VIP airplanes -- two 787-8s and three 787-9s -- direct from Boeing. Two additional 787-8s are being provided to VIP customers through leasing companies. The first commercial version of the 787 is scheduled to make its first flight later this year. [GlobalGiants.com]
Edited & Posted by the Editor | 2:23 AM | View the original post
Mitsubishi Motors launches new Delica D:5 : GobalGiants.com
Tokyo, January 31, 2007 — Mitsubishi Motors Corporation today announced the Japanese market launch of the fully redesigned Delica D:5, a minivan that delivers monobox roominess and utility together with high levels of performance and stability in on- and off-road driving. The 2.4-liter 4WD Delica D:5 goes on sale at affiliated dealerships throughout Japan today.
The fifth iteration of the series, Delica D:5 inherits and builds on the strengths of the Delica brand philosophy: a peoplemover that transports its occupants to their destination in safety and comfort under all driving conditions. Covering running performance, body structure and cabin environment, Delica D:5 has undergone a full redesign to a development theme of fusing minivan people-friendliness with SUV tough and strength.
Although classified as a monobox minivan, in line with Mitsubishi Motors' All Wheel Control (AWC) vision of active safety Delica D:5 sports electronically-controlled 4WD, Active Stability Control (ASC) together with ample obstacle clearance angles and ride height to give it improved running performance and stability both on- and off-road.
Delica D:5 presents the first full manifestation of Mitsubishi's Cocochi interior developed around three central themes: Clean; Stress-free; and Reassuring & Safe. In realizing a cabin environment that encourages occupants to relax in reassuring comfort, all models are fitted as standard with UV/IR solar control glass that cuts the amount of ultra-violet and infra-red radiation penetrating the cabin, a deodorizing Clean Air Filter and an odor-eating head lining that eliminates or reduces living odors, cigarette odors and volatile organic compound (VOC) levels. [GobalGiants.com]
Edited & Posted by the Editor | 12:38 AM | View the original post
