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March 6, 2007

BENETTON'S MAGAZINE: COLORS 70: Beijing Chronicles. : GlobalGiants.com

Monograph on the Chinese capital presented in the city.

Beijing, March 6th, 2007 -- In the run up to the 2008 Olympic Games, Beijing is undergoing a rapid transformation (as is the whole of China) from a city of ancient culture to a capitalism-driven megalopolis. The city is seen through the everyday stories of its inhabitants narrated by two of Fabrica’s young Chinese artists. Beijing is the protagonist of COLORS 70, the new issue presented today in the Chinese capital at a roundtable with Luciano Benetton; Marco Mueller, head of Fabrica Cinema and China expert; and Chinese film director Zhang Yuan.

Distributed in over 40 countries, published in three editions and four languages, Colors is a quarterly magazine read by young people around the world. Founded in 1991, from an idea of Luciano Benetton and Oliviero Toscani, and based on the conviction that diversity is positive and all cultures have the same value, today Colors is part of the publishing activities of Fabrica, Benetton’s communication research centre. |GlobalGiants.com|

Edited & Posted by the Editor | 8:20 AM | Link to this Post

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