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April 24, 2007
Citi Announces Plant-A-Tree Program to Help Drive Environmental Awareness : GlobalGiants.com
Encourages Customer Enrollment in Paperless Statements.
Announces First Quarter Success With More Than 300,000 Trees Planted.


NEW YORK, April 24 -- Citi, the leading global financial services company, is aiming to help make a difference in the environment this year, while delivering tangible benefits to customers who desire to reduce their dependence on paper and help to protect the environment. In January, the company put in motion a customer-focused "Plant- a-Tree" initiative - a program that creates environmental awareness by encouraging its credit card holders to switch to paperless statements, planting a tree for each conversion made. Today, the company announced its first quarter results from the program, where already more than 300,000 customers have opted to "go paperless" and just as many trees have been planted on their behalf nationwide.
For every customer that switches to paperless statements, Citi, in partnership with the National Arbor Day Foundation (NADF), will plant a tree on his or her behalf in a location where it is most needed. Along with the environmental benefits, going paperless has its consumer advantages as well. Going paperless helps reduce paper clutter and allows customers to view their statements online for up to six months, as well as provides easy access to account activity anywhere, anytime.
Citi, the leading global financial services company, has some 200 million customer accounts and does business in more than 100 countries. |GlobalGiants.com|
Edited & Posted by the Editor | 1:26 PM | View the original post
Ford's Stickers On Its Trucks Will Help Cyclists Stay Safe : GlobalGiants.com

Photo: Ford's Stickers On Its Trucks Will Help Cyclists Stay Safe. |GlobalGiants.com|
Edited & Posted by the Editor | 12:09 PM | View the original post
Dr Pepper and Epic Recording Artist Cartel to Make Rock History : GlobalGiants.com
With Band in a Bubble Live Event and MTV Music Special.
Cartel Will Be Sealed in a See-Through Bubble in New York City for Almost a Month to Record Their Next Album.

Photo: Epic's explosive five-member band Cartel is the band in Dr Pepper Band in a Bubble this summer in New York City from May 24 through June 12. From left to right, the members of Cartel are Joseph Pepper - guitar; Kevin Sanders - drums; Will Pugh - vocals, guitar, piano, programming; Nic Hudson - guitar and Jeff Lett - bass. (Cadbury Schweppes Americas Beverages) |GlobalGiants.com|
Dr Pepper, MTV, and Epic recording artist Cartel are giving music fans more of what they want this summer ... a first-time, real-time look into the making of the band's newest album during Dr Pepper Band in a Bubble. In what is sure to be the most talked-about music event of the year, Cartel will be sealed inside a huge transparent bubble on Hudson River Park's Pier 54 in New York City from May 24 through June 12, and every move they make will be live for the world to see as they eat, breathe, sleep and record the follow-up to their breakthrough debut album, CHROMA. |GlobalGiants.com|
Edited & Posted by the Editor | 9:07 AM | View the original post
The Women's Forum for the Economy and Society Conducts Panel at Euro RSCG Worldwide -- New York : GlobalGiants.com
Global Advertising Agency Hosts Event to Support a Balanced Dialogue about Global Issues.

Photo: Aude de Thuin speaks at Euro RSCG Worldwide in New York.
NEW YORK -- Executives from Euro RSCG Worldwide, including Mercedes Erra, Executive President, and David Jones, Global Chief Executive Officer, are hosting renowned French philanthropist and entrepreneur Aude de Thuin, as she leads a panel of esteemed women business leaders in a discussion of global economic and social issues, and the role that women play in these matters. This is the sole United States stop on Aude de Thuin's tour of international cities to raise awareness of the Annual Women's Forum on the Economy and Society, which takes place next on October 11-13, 2007. Aude de Thuin will present the main issues to be covered at the 2007 Forum under the theme of "Building Trust in our Societies."
Rated as one of the world's top four global events by the Financial Times, the Women's Forum is a private, global initiative meant to elevate the ways in which women can contribute to improving business, politics and society in a more balanced and recognized way. With 1,000 leading figures representing more than 60 countries, it has become -- in only two years - a unique international gathering that is held every October in Deauville, France.
Euro RSCG Worldwide, a leading integrated marketing communications agency and Advertising Age's 2006 Global Agency of the Year, is made up of 233 offices located in 75 countries throughout Europe, North America, Latin America, and Asia-Pacific. |GlobalGiants.com|
Edited & Posted by the Editor | 9:02 AM | View the original post



