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August 21, 2008

PUMA Celebrates as 'Lightning' Bolt Strikes Twice With Historic Sprint Double for Jamaica


Sprint Sensation breaks 100m and 200m world records in Beijing.


Puma


PUMA USAIN BOLT

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Photo: Usain Bolt celebrates after his 200m win.


"PUMA's" Usain 'Lightning' Bolt of Jamaica made history Wednesday night in Beijing when he became the first man in history to break world records in the 100m and 200m at the same Games. Bolt again demolished the field with a winning time of 19.30 seconds, beating the previous time of 19.32 seconds set by Michael Johnson in Atlanta in 1996.

Bolt, who won 100m gold in a world record time of 9.69 seconds last Saturday, also became the first athlete since Carl Lewis in 1984 to win Olympic gold in both disciplines. According to PUMA, the Jamaican sprinter ran to victory in his personalized PUMA Theseus II golden spikes inscribed with his nickname and the night's event -- 'UGO 200m Beijing'.


Puma

Photo: PUMA Headquarters, Herzogenaurach, Germany.


The company explains that Bolt worked with PUMA to develop the optimum running shoe. Running both the 100m and 200m, he needed a versatile shoe that provided support for power, as well as firmness to hold his foot in place around the turn. Following this collaborative process, the complete Theseus II was born. Made from synthetic leather with an airmesh upper construction for maximum breathability, it enhances sprinting efficiency due to its stiffness of material. Bolt was wearing the Theseus II shoe when he broke both the 100m and 200m world records in Beijing, the company adds.

Source: PUMA

|GlobalGiants.com|


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Edited & Posted by the Editor | 5:07 AM | Link to this Post






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