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January 10, 2023
Adidas's new "adicross" range highlights adventurous style with sustainable roots.
The new adicross range of apparel and footwear draws inspiration from 90s outdoor fashion and culture
Two new footwear silhouettes - adicross Hi and adicross Lo - were unveiled as part of the collection
The apparel collection will be available worldwide beginning January 12 in stores and on adidas.com, with footwear available beginning January 26
Photos: Adidas Adicross. Images provided by & Copyright © Adidas.
The adicross range always pushes the limits with non-traditional silhouettes that subtly blur the lines between sport and style. For the latest adicross collection, Adidas is introducing a bold offering of apparel and footwear inspired by outdoor fashion but specifically designed for golfers everywhere.
This season, the pieces in the adicross range embody the excitement that comes with exploring nature. In addition, Adidas looked to the vibrant colorways and unapologetic attitude unique to outdoor apparel and footwear, bringing that personality to the first tee.
Adidas’ adicross apparel range features unexpected styles that bring fresh energy and attitude to golf, all in a retro-outdoor aesthetic. The line includes short and long-sleeve polos, anoraks, hoodies, and new pants and shorts to give golfers various options to express more personality on and off the course. Select pieces from the range include:
adicross Block Polo - Bold color blocking, oversized logos, 3-Stripes detail on the sleeve, and made with 100% organic cotton, this polo will bring a new vibe to the fairways. This polo comes in both a short- and long-sleeve option.
adicross Full-Zip Hooded Jacket - This lightweight woven jacket made with recycled nylon offers excellent stretch, features front pockets on both sides, a wide pocket on the back hip, and 3-Stripes detail on the sleeve. It makes for a perfect layering piece to give golfers excellent protection from the wind.
adicross Pant - Built for the adventure ahead, these pants come in a looser fit to provide great stretch.
adicross Anorak - This construction combines knit and woven materials in a sleek silhouette with bold color blocking and 3-Stripes detailing. It features a full kangaroo pocket in the front with a removed hood to give it more of a fashion-forward look and feel.
Speaking about the adicross apparel collection, Shaun Madigan, Global Director of Apparel at Adidas Golf, said: “We’ve always been intrigued with the bold and vibrant colorways that linked to outdoor fashion and style.”
As part of the range, Adidas is also introducing two new footwear models - the adicross Hi and adicross Lo - inspired by the classic looks from 1990s outdoor fashion and culture:
The adicross Hi and adicross Lo are made with recycled materials and will be available for men and women.
Commenting on the new adicross footwear, Masun Denison, Global Footwear Director, Adidas Golf, said: “We wanted to create footwear that would meet the direction, look, and feel of the adicross apparel head-on. The vibrant colorways matched with technology give this footwear added character and persona that all golfers will enjoy.”
The new adicross apparel will be available online at adidas.com, the Adidas app, and select retailers worldwide beginning January 12, with footwear starting January 26.
Adidas is a global leader in the sporting goods industry. Headquartered in Herzogenaurach, Germany, the company employs more than 62,000 people across the globe. It generated sales of €19.8 billion in 2020.
Source: Adidas
|GlobalGiants.Com|
Explore the Course | adicross | adidas Golf
Edited & Posted by the Editor | 12:55 PM | Link to this Post
