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April 19, 2023
Porsche India launches five new Porsche Showrooms.
New Porsche locations opened in Ahmedabad, Bengaluru, Chennai, Kolkata, and Mumbai.
Photo: L-R: Manolito Vujicic, Brand Director, Porsche India; Palak Shah, Dealer Principal, Porsche Centre Ahmedabad; and Dr. Manfred Bräunl, CEO, PME, at the opening of the new Porsche showroom in Ahmedabad, India.
Mumbai, April 18, 2023 — After a strong sales year in 2022, Porsche India is delivering on its promise to expand its retail network — the inauguration of five new facilities in one week is a keystone element in its strategic growth plan.
New Porsche showrooms in Bengaluru and Chennai and newly renovated and reopened sites in Ahmedabad, Kolkata, and Mumbai were commemorated in back-to-back ceremonies during the week of 10 to April 15, 2023, to expand the existing network in India. The expansion brings the total number of Porsche showrooms to eight. In addition, there is a Porsche Studio in Delhi.
Dr. Manfred Bräunl, Chief Executive Officer of Porsche Middle East and Africa FZE, said the rollout is an example of the assurance made by Porsche India to exceed market expectations and deliver Porsche levels of customer experience to an expanding market.
Bräunl added, “India is an important market for Porsche. Porsche has been India’s fastest-growing automotive luxury brand over the last few years, making network development a priority.”
“The expansion of our Indian network underlines that customer centricity is at the core of our strategy for this market. The inauguration of these five Porsche showrooms is in line with our mandate to continue expanding our retail footprint across the country based on increasing customer demand,” he elaborated.
Manolito Vujicic, Brand Director, Porsche India, said the new dealerships had initiated operations with a total commitment towards its customers and prospects using state-of-the-art facilities and highly trained staff.
“These new showrooms demonstrate our commitment to expanding our presence in key markets and delivering an exceptional customer experience,” he explained.
“We can now provide a seamless experience and ease of accessibility for all prospective customers nationwide. Again, we thank our stakeholders for helping us deliver such an ambitious target on time.”
The new showrooms intend to give visitors an immersive experience showcasing Porsche’s history and its engineering, safety, performance, connectivity, and efficiency innovations. These will set the theme for future locations across the sub-continent catering to a larger yet still niche market, including three new dealers appointed last year as the basis for its roadmap to future growth.
“Our Bengaluru and Chennai facilities are new from the ground up, while the Mumbai and Ahmedabad locations are major upgrades of existing facilities on their present sites,” Vujicic remarked. “Our new investor in Kolkata has taken the same location where the previous Porsche Centre used to stand many years back and completely overhauled it so that it’s now considered a new facility ready to be inaugurated.”
Porsche India enjoyed its best-ever sales performance in 2022, with a 64 percent growth over the previous year, as the all-new electric Taycan completed its first full year of sales. Buyer interest remained strong across its SUV and sports cars segments, with a 69 percent growth in the sales of SUV models highlighted by the top-selling Cayenne.
Source: Porsche
|GlobalGiants.Com|
Edited & Posted by the Editor | 8:37 AM | Link to this Post
