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July 5, 2006

NEW SALES AND MARKETING STRUCTURE FOR TIME INC. BUSINESS AND FINANCE TITLES

CNNMoney Fortune Money Business Time Inc.

The Time inc. business and finance titles - FORTUNE, FORTUNE Small Business, Money, and Business 2.0 magazines - along with the website CNNMoney.com have been organized into a new sales and marketing structure. The new organization, called The Time Inc. Business and Finance Network, is supported by one sales team representing all the magazine brands working in tandem with the dedicated sales force of CNNMoney.com.

The new sales organization will be led jointly by Michael Dukmejian and Michael Federle, formerly publisher of Money magazine and group publisher of FORTUNE, respectively. Each will have the new title Group Publisher, The Time Inc. Business and Finance Network, and they will continue to work closely with Greg Schwartz who retains his role as the Vice President for Sales at CNNMoney.com.

The Network's total unduplicated reach of 20 million business decision makers and affluent consumers represents the single largest audience in the category's competitive set.

"This new approach is another example of Time Inc.'s commitment to assemble the world's most trusted media brands in unique ways that broaden our customer reach and allow us to create exciting new print and digital communication opportunities for our advertisers," said John Squires, co-COO, Time Inc.

The Time Inc. Business and Finance Network is part of Time Inc., a wholly-owned subsidiary of Time Warner.


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Edited & Posted by Chief Editor | 12:46 PM | Link to this Post


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