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August 15, 2006
Two Beauty Icons Reunite as Maybelline New York Reintroduces Fashion and Beauty Icon Christy Turlington to Its Spokesperson Lineup
One of the Original Supermodels Rejoins Maybelline New York as the Brand's Newest Face.
NEW YORK, Aug. 14 -- Maybelline New York has announced that beauty icon Christy Turlington has returned to the company as a spokesperson. As a face for Maybelline New York, Turlington will target 35+ consumers beginning with a new TV advertising campaign debuting August 21st. Print will debut in September issues of fashion, beauty and lifestyle publications.
Christy first exploded onto the scene in the early 1990's as an internationally recognized model gracing the covers of top magazines and runways around the world and as the face for Maybelline. In the years that followed, Christy kept busy working as a smoking-prevention activist, entrepreneur, author, mother of two, and now again, a spokesperson for Maybelline New York.
Born and raised in Northern California, Christy Turlington has successfully created a diverse and multi-talented career as an entrepreneur, role model and spokesperson in the cosmetic, fashion, business and activist spheres. She has graced every magazine cover from Vogue to Time, and is an advocate for smoking cessation, women's health research and empowerment for young women. After leaving the runway in 1994, Christy completed her undergraduate education at New York University with a major in comparative religion and philosophy. She then shifted her focus to achieving certain personal and entrepreneurial aspirations. After graduating, Turlington decided to merge her avid interest in yoga and eastern practices with her extensive experience in the fashion and beauty industries by creating the Nuala and Mahanuala apparel and accessory brands and by writing her best selling book LIVING WITH YOGA (Hyperion).
Maybelline New York is available in over 90 countries worldwide. Offering more than 200 products, Maybelline New York combines technologically advanced formulations with on-trend expertise to create accessible cosmetics with a spirited style.
Edited & Posted by the Editor | 11:26 AM | Link to this Post
