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October 13, 2006
Colgate Total Unveils New Ad Featuring Actress Brooke Shields
Brooke Shields Reprises Her Role as Star of Colgate Ad to Promote Oral Health.
NEW YORK, Oct. 12 -- Colgate-Palmolive and Brooke Shields have partnered once again to create a new ad for Colgate Total to remind people that having a healthy mouth is important. Ms. Shields, who first debuted in a now classic print ad for Colgate in the 1970s, candidly shares in her first TV commercial for the brand, why she relies on Colgate Total to keep her mouth healthy and protected all day.
The new TV spot, called "Healthy Mouth," begins airing this week. The spot showcases Ms. Shields and her famous healthy smile while communicating how Colgate Total delivers advanced protection.
Colgate-Palmolive is a leading global consumer products company, tightly focused on Oral Care, Personal Care, Home Care and Pet Nutrition. Colgate sells its products in over 200 countries and territories around the world under such internationally recognized brand names as Colgate, Palmolive, Mennen, Softsoap, Irish Spring, Protex, Sorriso, Kolynos, Elmex, Ajax, Axion, Soupline, and Suavitel, as well as Hill's Science Diet and Hill's Prescription Diet pet foods.
Edited & Posted by the Editor | 5:32 PM | Link to this Post
