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March 13, 2008
CarMax Reports Most Popular Vehicle Colors
Black Ranks No. 1 Car Color Choice for Shoppers on carmax.com

Photo: Black is a much liked Car Color (2006 Cadillac Star Black Limited Edition XLR).
RICHMOND, Va., March 13 -- CarMax, Inc. (NYSE:KMX), USA's largest retailer of used cars, reports that the color black has topped the list as the most popular color for vehicle searches conducted on carmax.com in February.

"We find color choice is a very important consideration for customers when car shopping," said Mark Simmons, Purchasing Manager in San Diego, California. "I am not surprised that black tops the list. The color black looks good on nearly every make and model."
Used car shoppers' top five color choices for online searches in February were:
Color Choice / Percent of Searches
1. Black / 36%
2. White / 17%
3. Blue / 11%
4. Red / 10%
5. Silver / 9%
Other colors of interest to online shoppers included Gray (6%), Green (4%) and Yellow (2%).
Online shoppers can use the CarMax website to search the company's inventory of more than 25,000 new and used cars. |GlobalGiants.com|
Edited & Posted by the Editor | 1:22 AM | View the original post
Diamonair Unveils New Look With Bridget Moynahan

NEW YORK -- US-based fine jewelry company, Diamonair brings their brand to modern elegance with model and actress Bridget Moynahan. The marketing campaign honors Diamonair's 40-year-old tradition, while offering a nod to iconic Hollywood glamour.
The imagery, shot by famed photographer Wayne Maser, is modern and glamorous yet echoes an ageless charm. Set in a boudoir, constructed on-site at Smashbox Studios in Los Angeles, the photos are dramatic and intense. Black-and-white shots complimented by partnering shots in color showcase the brilliant, rich hues of the jewels.
As pioneers of the simulated diamond, Diamonair is constantly moving forward while honoring their original commitment to making women feel beautiful with innovative, stylish jewelry. The company is best known for creating a replica of a diamond for Elizabeth Taylor to wear in her travels, a gift to her from Sir Richard Burton. |GlobalGiants.com|
Edited & Posted by the Editor | 12:17 AM | View the original post



