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March 10, 2021

Garnier Officially Approved By Cruelty-Free International

All Garnier products, globally, are now officially cruelty-free. The brand has received the stamp of approval from the Cruelty-Free International Leaping Bunny program, the leading organization working to end animal testing.



NEW YORK, March 9, 2021 — Garnier is one of the largest global brands Cruelty-Free International has ever approved under the Leaping Bunny program. It is a giant leap, not only for Garnier but also for the beauty industry.

” Garnier is a global brand familiar to us all. To work with them to help end animal testing for cosmetics and declare them officially approved under the Cruelty-Free International Leaping Bunny Program is a real milestone. It has taken many months, but Garnier has diligently reviewed every supplier and source, and we are completely confident with the results,” said Michelle Thew, Cruelty-Free International CEO.

Leaping Bunny requires brands to forensically investigate their entire supply chain, including all raw material and different ingredients, for any cases of animal testing. All of a brand’s finished products must receive approval. Individual products cannot get approved in isolation.

For Garnier, this was a case of securing a declaration from more than 500 suppliers, who source more than 3,000 different ingredients from across the world. For many months Garnier and Cruelty-Free International have worked together to secure this evidence and ensure every product within Garnier’s global portfolio can officially display the Cruelty-Free International Leaping Bunny logo. This stringent process ensures that consumers can buy Garnier products with complete confidence, knowing that they meet Leaping Bunny’s strict criteria.

” Garnier has been committed to a world without animal testing. To be officially approved by Cruelty-Free International under the Leaping Bunny program is a real milestone and is an important part of our Greener Beauty mission to be a more sustainable, more transparent brand. Today Garnier takes another Green step in its journey toward Greener Beauty for all of us,” said Adrien Koskas, Garnier Global Brand President.

This announcement from Garnier comes off the back of a landmark year for the brand. In 2020, Garnier announced their commitment to Greener Beauty.

This announcement also comes amidst a wave of sustainable innovations. Each innovation underpins the Greener Beauty commitments of the brand and is now all officially approved by Cruelty-Free International under the Leaping Bunny program:

Garnier, a L’Oréal USA brand, was developed in 1904 in France by hair care expert Alfred Amour Garnier and is now present in more than 65 countries worldwide.

Cruelty-Free International is the leading organization working to create a world where nobody wants or believes we need to experiment on animals.

Source: Garnier

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Edited & Posted by the Editor | 2:56 AM | Link to this Post

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