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New diamond-set models enhance the aesthetics of elegance in Longines evidenza, Longines DolceVita and La Grande Classique de Longines collections.
Longines has introduced new diamond-set models to enhance three of its major collections — Longines evidenza, Longines DolceVita and La Grande Classique de Longines.
The new models highlight the brand’s traditional emphasis on the aesthetics of elegance, its noted expertise in jewelry timepieces and its continuing role at the forefront of watch design. Appealing to contemporary tastes for both smaller and bigger watches, the new diamond-set models feature a distinctive black dial.
Diamonds are everywhere in the major Longines collections — on the case, pavé-set, in single or double rows, forming stylish Arabic numerals or circling patterns on the dials — and their timeless presence enhances the elegant signature of the new diamond-set models that Longines has introduced.
Although designed with a keen eye for the brand’s traditional formal aesthetics and placed within its existing collections, it is the stark and stylish contrast between black dials and sparkling diamonds that sets the dark heart of elegance afire in these new models.
Longines evidenza
Drawing timeless inspiration from the 1920s, the Longines evidenza collection evokes the high style of the arts and the individual freedom of Art Deco’s most noted artists and designers. Jazz, Hollywood, streamlined machines and the endless search for novelty still fascinate and inspire today, as timeless as the diamond-set steel tonneau case, black dial, black leather strap and stainless steel bracelet of the new evidenza models. These models feature a lacquered black dial with four Arabic numerals set with diamonds, except for the chronograph which offers a black dial enhanced with white painted Roman numerals and three counters.
Longines DolceVita
The art of living, Italian style, is the refined and pervasive spirit that informs the Longines DolceVita models, inspired by a case model dated from 1925 and stylishly adapted to contemporary tastes. The flawless form of the rectangle offers a timeless frame for the new DolceVita models, each one a stylish variation on a theme, a play on elegance in diamonds, stainless steel, black leather and diamond-set black dials with hands of silvered steel.
La Grande Classique de Longines
The epitome of soul and style in the grand Longines design tradition, La Grande Classique de Longines watches offer a cool and enduring elegance. The collection’s thoroughbred lines and slim, sleek forms never fail to captivate, and the new models are no exception to the rule. Stainless steel or black leather bracelets, diamond-set steel bezels and diamond-set lacquered black dials with silvered steel hands underscore the classic appeal of timeless forms.
Edited & Posted by the Editor | 9:51 AM | View the original post
Award for leadership in providing products adapted to the needs of global consumers.
L'Oreal, one of the world's leading cosmetics companies, received the World Diversity Leadership Council's Corporate Diversity Innovation award for product innovation. This is the first time that L'Oreal has received an international recognition for the cultural diversity of its products.
L'Oreal was among four companies honoured for innovation in diversity management during the World Diversity Leadership Summit held in Prague. L'Oreal was selected by a peer group of respected corporate diversity executives who recognised its excellence in leveraging diversity to offer innovative products adapted to a wide range of global consumers, including people of African and Asian origin. The three-day forum was attended by 200 senior corporate, government and non-governmental organisation officials from around the world.
L'Oreal has 18 international brands of American, European and Asian origin including Soft-Sheen, Carson, Shu Uemura, Lancome, Maybelline and Giorgio Armani. L'Oreal has 14 research centres and 13 evaluation centres throughout the world including The L'Oreal Institute for Ethnic Hair and Skin Research in Chicago and the newly inaugurated Pudong L'Oreal Research Centre for Asian hair and skin in China. In 2005, L'Oreal dedicated almost $600 million to cosmetic and dermatological research.
L'Oreal USA, headquartered in New York City, with 2005 sales of over $4 billion and 7,900 employees, is a wholly-owned subsidiary of L'Oreal SA.
L'Oreal's impressive portfolio of brands includes Lancome, Giorgio Armani, Shu Uemura, L'Oreal Paris, Garnier, Vichy, Biotherm, La Roche-Posay, L'Oreal Professionel and Kerastase. The U.S. is the base for the product development, international marketing and advertising for L'OreÌals eight American brands: Maybelline New York, Soft-Sheen.Carson, Kiehl's Since 1851, Ralph Lauren, Redken 5th Avenue NYC, Matrix, Mizani and SkinCeuticals.
Launched in 2004, the World Diversity Leadership Summit has become a high-profile forum for addressing the challenges and opportunities related to diversity management. Douglas Freeman, Co-Chair Selection Committee for the World Diversity Leadership Council said: “L'Oreal has distinguished itself amongst the other candidates in leveraging diversity to offer innovative products to a wider range of global consumers.”
“What makes this award unique is that it really fits with the core of L'OreÌal's business, creating innovative products that address the needs of global consumers,” said Ed Bullock, L'OreÌal USA's Vice President of Diversity, receiving the award on behalf of Sir Lindsay Owen-Jones, President and CEO of L'OreÌal. “We are truly delighted to receive this recognition for our long standing efforts and commitment to the cultural diversity of our products, brands, workforces and communities,” he added.
L'Oreal SA, headquartered in Paris , maintains a diverse, yet complementary, portfolio of 18 international brands, sold in 130 countries. In 2005, L'Oreal reported consolidated sales of $17.53 billion. The group has a global workforce of 52,000 employees.
L'Oreal is the cosmetics industry's largest investor in research with a hi-tech industrial approach that guarantees innovative, high-value-added products.
Edited & Posted by the Editor | 11:18 AM | View the original post
ATLANTA, GA, USA – UPS has announced enhancements to a variety of Web-based technology tools to simplify the complexities of global trade.
To address the needs of small businesses, UPS has enhanced the functionality of “My UPS” on ups.com. Any registered UPS customer can have quick access to package tracking, delivery services, billing and international shipping forms specific to their preferred origins and destinations, all from a single web page at MyUPS.com. The new My UPS also is more intuitive, remembering preferences, drop-off locations, saved tracking numbers or a Quick List of frequently ordered UPS supplies.
My UPS registrants can easily access, complete online and store for 90 days all the necessary forms required for international shipping. International Forms help My UPS registrants, UPS CampusShip™ and UPS Internet Shipping users determine which forms are needed for a given shipment and enables them to create templates for reuse.
UPS is the world’s largest package delivery company and a global leader in supply chain services, offering an extensive range of options for synchronizing the movement of goods, information and funds. Headquartered in Atlanta, UPS serves more than 200 countries and territories worldwide.
“Businesses of all sizes count on UPS to bridge the distance around the globe,” said Dave Barnes, UPS senior vice president and CIO. “Technology is the key to helping them demystify international trade and optimize global supply chains.”
International Payment
In July, small businesses (and other customers) will be able to use a credit card to pay for international shipments. UPS also is enhancing its international billing options in UPS Internet Shipping, UPS CampusShip and the UPS Shipping Tool to allow a customer to determine who pays shipping charges and who pays duties and taxes when processing an international shipment.
Shipping charges may be paid by the shipper’s UPS account, a credit card, the receiver or a third party while duties and taxes may be paid by the shipper’s UPS account, the receiver or a third party. Users can even split up payment for duties and taxes if needed.
Managing Imports/Exports
For larger small package shippers, UPS is expanding the reach of Quantum View Manage™ from 23 countries and 16 languages to 31 countries and 20 languages. Quantum View Manage is a visibility tool that provides inbound and outbound shipment information for both domestic and import/export shipments. The Imports feature, currently available in the U.S., provides access to UPS customs brokerage data and clearance document images as well as tools (such as email alerts) to help facilitate customs clearance and compliance.
Beginning in July and throughout 2006, UPS will expand the Imports feature of Quantum View Manage to additional markets in a controlled, phased deployment. The markets involved in this expansion include Australia, Austria, Belgium, Canada, China, Denmark, France, Germany, Ireland, Italy, Japan, Korea, Netherlands, Norway, Puerto Rico, Portugal, Spain, Singapore, Switzerland, Sweden, Taiwan, Thailand and the United Kingdom. The exact timing of deployments is subject to change depending upon market variables.
The Imports feature also is being enhanced in July to enable users to search up to one year of Imports data and to provide shipment tracking from the Import Shipment Detail screen.
“Over the last decade, UPS has invested billions of dollars in technology to help integrate the three flows of commerce – boxes, bytes and bucks – for our customers,” said Barnes. “We must continue to innovate and move fast to answer the growing demands of the global marketplace.”
Edited & Posted by the Editor | 7:10 PM | View the original post
New iMac is Twice as Fast as Predecessor.
Apple has unveiled the new iMac featuring Mac OS X running on the new Intel Core™ Duo processor, delivering performance that is up to twice that of its predecessor.* The widely praised iMac design now features dual-core processors, a built-in iSight™ video camera for video conferencing out-of-the-box, and the breakthrough media experience of Front Row™ with the Apple Remote for a simple, intuitive and powerful way for consumers to enjoy their content from across the room. Every new iMac comes with iLife ’06, the next generation of Apple’s award-winning suite of digital lifestyle applications featuring major new versions of iPhoto, iMovie HD, iDVD, and GarageBand™ . The new iMac is shipping now, and is the first of a new generation of Macs featuring Intel processors that Apple will roll out during 2006.
Apple ignited the personal computer revolution in the 1970s with the Apple II and reinvented the personal computer in the 1980s with the Macintosh. Today, Apple continues to lead the industry in innovation with its award-winning desktop and notebook computers, OS X operating system, and iLife and professional applications. Apple is also spearheading the digital music revolution with its iPod portable music players and iTunes online music store.
“The iMac has already been praised as ‘the gold standard of desktop PCs’, so we hope customers really love the new iMac, which is up to twice as fast,” said Steve Jobs, Apple’s CEO. “With Mac OS X plus Intel’s latest dual-core processor under the hood, the new iMac delivers performance that will knock our customers’ socks off.”
The new iMac features Apple’s breakthrough Front Row media experience and the Apple Remote, a simple way for customers to enjoy the content they have on their iMac—including songs from their iTunes music library, photo slideshows from iPhoto, videos including TV shows, Podcasts, iMovies and DVDs, and popular movie trailers streamed from apple.com—all from across the room.
Every new iMac comes with a built-in iSight video camera for out-of-the-box video conferencing using Apple’s award-winning iChat AV software, or recording a video Podcast or iMovie using iLife '06. The built-in iSight video camera takes advantage of the Intel Core Duo processor to deliver up to four times the resolution over the previous model. Each iMac also includes Photo Booth, Apple’s fun-to-use application that lets users take quick snapshots with the built-in iSight video camera, add entertaining visual effects and share their pictures with the touch of a button.
The new iMac comes standard with a SuperDrive™ for burning professional-quality DVDs, 512MB of 667 MHz DDR2 SDRAM memory expandable to 2GB, hard drive storage capacity up to 500GB, and ATI Radeon X1600 PCI Express-based graphics with 128MB of GDDR3 memory for outstanding graphics performance and realistic game play. With the latest high-performance connectivity options, the new iMac includes built-in 10/100/1000 BASE-T Gigabit Ethernet for high-speed networking, built-in AirPort Extreme for fast 54 Mbps wireless networking,** built-in Bluetooth 2.0+EDR (Enhanced Data Rate), a total of five USB ports (three USB 2.0) and two FireWire 400 ports. The new iMac now includes mini-DVI video output to connect up to a 23-inch Apple Cinema HD Display. With mini-DVI and the new iMac’s extended desktop mode feature, users can more than double their available screen real estate.
The new iMac was designed to be the perfect computer for iLife '06, the next generation of Apple’s award-winning suite of digital lifestyle applications featuring major new versions of iPhoto, iMovie HD, iDVD, GarageBand and introducing iWeb, a new iLife application that makes it super-easy to create amazing websites with photos, blogs and Podcasts and publish them on .Mac for viewing by anyone on the Internet with just a single click. All the iLife '06 applications are Universal applications that run natively on the new Intel-based iMacs for maximum performance.
Every new iMac comes with the latest release of the world’s most advanced operating system, Mac OS X version 10.4.4 “Tiger” including Safari™, Mail, iCal, iChat AV, Front Row and Photo Booth, running natively on Apple’s first Intel-based desktop. Mac OS X Tiger includes an innovative software translation technology called Rosetta that lets customers run most Mac OS X PowerPC applications seamlessly.
Edited & Posted by the Editor | 1:18 PM | View the original post
AUBURN HILLS, Michigan, USA - Volkswagen of America, Inc. has announced that its all-new fifth generation Golf, which debuted at the 2006 Chicago Auto Show, is going back to its roots with the original Rabbit nameplate for the U.S. and Canadian markets. The Rabbit is hopping into the market after its official introduction at the New York International Auto Show.
"The Rabbit was always exclusive to the U.S. and Canadian markets; while the rest of the world had the Golf, we had the iconic Rabbit," said Volkswagen's Director of Brand Innovation, Kerri Martin. "The reintroduction of the Rabbit represents Volkswagen's commitment to this market and is a nod to the passionate North American enthusiasts who have an emotional connection with the Rabbit name."
"Volkswagen customers want a relationship with their cars. Names like The Thing, Beetle, Fox, and Rabbit support this," Martin added.
Founded in 1955, Volkswagen of America, Inc. is headquartered in Auburn Hills, Michigan. It is a subsidiary of Volkswagen AG, headquartered in Wolfsburg, Germany. Volkswagen is one of the world's largest producers of passenger cars and Europe's largest automaker. Volkswagen sells the Rabbit, New Beetle, Jetta, Passat, Touareg and Phaeton.
The Rabbit goes on sale this summer in both two and four-door versions. Standard features include an advanced ABS braking system, traction control, active front head restraints, front side airbags, air conditioning and anti-theft alarm system with remote locking. Always known for its value, this latest Rabbit is no exception, offering a high level of standard features and equipment at an attractive starting price.
The Rabbit was the first Volkswagen produced in the United States and its appeal grew rapidly, with sales of over 1.3 million in its 10-year lifespan. The Rabbit's popularity can be credited to the wide array of standard features it offered at an attractive price. The 2006 Rabbit promises a return to the high-value, iconic status of the original.
"The Rabbit's return to Volkswagen's family is not an attempt to recreate the original car; today's Rabbit is manufactured at our Wolfsburg production facility alongside the all-new GTI." The Rabbit, or Golf as it is well known throughout the rest of the world, is the world's best seller with over 25 million cars sold over five generations. This latest generation has already won more than 25 awards in more than sixteen countries. Martin adds, "Even the name 'Rabbit' dramatizes the enhanced performance, playing off the car's clever design, efficient size, agility and nimbleness. The Rabbit is back."
The 2006 Rabbit benefits from its laser-welding production process, class-leading fit and finish, heightened body strength, crash protection, driving dynamics, and reduced interior noise.
Drivers of the Rabbit will benefit from it's fully independent suspension system that uses a multi-link rear and optimized front axle, and will enjoy the new optional six-speed automatic transmission with Tiptronic (five-speed manual standard). A new powerful engine with a larger displacement of 2.5 liters and five-cylinders generates 150 horsepower.
Edited & Posted by the Editor | 8:43 AM | View the original post
Commercial Airplane for VIP's
Airbus A318 Elite
Derived from the Airbus A318 airliner, the Elite has seating for 14-18 passengers in a spacious and luxurious layout that allows them to socialize and move around. Its cabin features settees as well as seats clustered around tables, both of which can be converted into full-length beds for maximum sleeping comfort.
When you are in the market for private jet transport of around 15 passengers, you cannot beat the space, comfort and economics of the Airbus 318 Elite.
View Photo 1 - Cabin Inside A318 Elite
View Photo 2 - Cabin Inside A318 Elite
The Airbus A318 Elite has a range of up to 4,000 nm – enough to fly non-stop from the Middle East to Europe, or from London to New York. It will be delivered as an already outfitted aircraft, under a partnership between Airbus and Lufthansa Technik.
“In making wide-cabin comfort more accessible to executive and private users, we gain entry to a larger market that builds on the success of the Airbus ACJ Family, which has already reached the milestone of over 50 sales,” says Airbus President and CEO Gustav Humbert.
The Airbus ACJ Family comprises the A318 Elite, the Airbus ACJ/A3I9 Executive/ A319 Long Range, and the A320 Prestige. They all feature the most modern design, as well as the most space and comfort of any business jet in their class – plus a host of features that are either unavailable or cost more on competing aircraft. These include public transport certification, side-stick controllers and fly-by-wire controls, category 3B autoland, wingtip fences and centralised maintenance.
The Airbus ACJ thus delivers not only more space for the money, but a host of additional features, representing the best value available in its class.
Edited & Posted by the Editor | 9:32 AM | View the original post
A380 displayed at the Singapore Aerospace show for the first time
Airbus has come to Asian Aerospace '06 with a positive outlook after achieving record orders, deliveries and profitability in 2005. During the year, Airbus received 1,111 gross orders, delivered 378 aircraft and recorded a profitability margin above its target of 10 per cent. The year also saw the industrial launch of the new A350 and the first flight of the A380.
Airbus underscored its strong presence in the Asia-Pacific marketplace with major participation at Asian Aerospace, held at the Changi Exhibition Centre in Singapore. An A380 was exhibited at the show for the first time and it also took part in the daily flying display.
Airbus is a leading aircraft manufacturer with the most modern and comprehensive family of airliners on the market, ranging in capacity from 100 to more than 500 seats. Airbus has delivered more than 4,100 aircraft to 260 customers and operators world-wide, and boasts a healthy deliver backlog of well over 2,000 aircraft, which, at current rates, represents some four to five years of production. With an annual turnover of €22.3 billion in 2005, Airbus is a global company with design and manufacturing facilities in France, Germany, the UK, and Spain, as well as subsidiaries in the U.S., China and Japan. It is headquartered in Toulouse, France.
Airbus orders from the Asia - Pacific region in 2005 accounted for over 45 per cent of the global total, with more than 500 firm orders from 13 customers. These included highly significant orders for the A380 from China Southern and Kingfisher in India, A330s from Air China & China Southern, and almost 270 A320 Family orders from low-cost carriers including AirAsia, Air Deccan, IndiGo and Tiger Airways. Total orders from the region stand at almost 1,500, with more than 800 aircraft of all types now in service with 55 airline operators across the region.
Edited & Posted by the Editor | 7:48 PM | View the original post
American debut at New York Auto Show coincides with Saab 50 Years in the U.S.
New York, N.Y. -- The 2006 Saab Aero X concept car, voted 'Best of Show' at its world premiere in Geneva, is making its American debut at the New York International Auto Show. The arrival of the Aero X in Manhattan coincides with the 50-year anniversary of Saab sales activities in the United States, which started at the 1956 New York Show.
Saab is one name and two companies. The car business, Saab Automobile AB, is now wholly owned by General Motors, the world's largest auto maker, and the Saab Group is a global leader in the application of advanced technologies, specializing in aerospace and defense systems.
Saab 9-3 Convertible Car
The Saab Aero X concept harnesses the power of Saab's aviation and Scandinavian roots to make a unique statement in performance car design.
First, there are no doors...or windshield pillars. That's because the Saab Aero X adopts a cockpit canopy, just as you would see on a jet aircraft. It offers the Aero X pilot full 180 degree vision, and also facilitates entry and exit from its low-slung cabin.
"After its stunning performance in Geneva, we can't wait to show the Aero X to the press and public here in America", said Jay Spenchian, Saab Automobile USA general manager. "There's no better way to celebrate 50 years and over 500,000 Saabs in the United States, than by showing our future design direction with the Aero X in the city where our American business originally took off."
As one would expect from Saab, this dynamic two-seater sports coupe breaks with automotive design convention both outside and inside.
Thrust for the all-wheel-drive Saab Aero X also comes from a powerplant with a difference. The 400 bhp, twin-turbo, BioPower V6 engine is fueled entirely by ethanol, a sustainable energy source that is kinder to the environment by cutting fossil CO2 emissions. The 'green power' of this advanced engine gives new meaning to the phrase 'performance with responsibility'.
Inside, the Saab Aero X's cockpit also adds a new dimension to clean Scandinavian interior design by completely eliminating conventional dials and buttons. Instead, Saab has applied techniques derived from Swedish glass and precision instrument making, displaying data on glass-like acrylic 'clear zones' in graphic 3-D images.
All exterior and interior lighting is by LED (light-emitting diode), which has given the design team new freedom to exploit the compact packaging benefits of a technology that will be featured increasingly in future Saab products.
With weight-saving carbon fiber bodywork, a lightweight powertrain, electronically controlled suspension and all-wheel drive, the Saab Aero X is an exciting driver's car that promises a level of performance to match its looks. Computer simulations anticipate zero to 60mph/100 kph in just 4.9 seconds and a top speed of 155 mph/250 kph (limited).
"This concept shows the exciting possibilities that are open to us as we evolve a more progressive design language for the brand," says Jan Ã…ke Jonsson, Saab Automobile's Managing Director. "Our designers, engineers and marketers in Sweden are ideally placed to nurture and communicate the unique DNA of the Saab brand. Their work will ensure that future product proposals express core qualities, such as progressive design, sporty performance and emotional functionality, in a way that is specific to Saab."
Saab is a division of General Motors Corp. Saab Automobile USA is the importer and distributor of Saab 9-2X, 9-3, 9-5 cars and the 9-7X SUV for Saab Automobile AB, Sweden.
Edited & Posted by the Editor | 7:35 PM | View the original post
Digital camcorder and multimedia computer in one easy-to-use compact package
Berlin, Germany/Hong Kong, China: Nokia has just introduced the Nokia N93, the ultimate mobile device for spontaneous video recording.
Offering uncompromised digital camcorder, telephony and rich Internet communication functionalities, the Nokia N93 features a 3.2 megapixel camera with Carl Zeiss optics, DVD-like video capture and 3x optical zoom.
You can connect the Nokia N93 directly to your TV for a widescreen movie experience or upload your images and video to online albums or blogs.
Moreover, you can create high-quality home movies and burn them to DVD with the included Adobe Premiere Elements 2.0 software.
"The Nokia N93 marks a new era in the digital camcorder market," said Anssi Vanjoki, executive vice president and general manager of Multimedia, Nokia. "Incorporating all the features you need for great quality movie-making, the Nokia N93 is a fantastic example of a multimedia computer with true digital camcorder performance at its core. Thanks to its connectivity, it allows you to immediately share the memories you've captured, taking the entire camcorder experience to the Internet age."
Intuitive and Spontaneous Capture
Offering the best mobile video and photography experience, the Nokia N93 is packed with exceptional camera features that enable high-quality photos and DVD-like quality video. Unfold and twist the main display, and the Nokia N93 is ready to shoot video and photos using the color landscape display as a full screen viewfinder. Whether special events or just fun, impromptu everyday life, you can capture moments conveniently and impulsively and share them with others as they happen.
The Nokia N93 features large internal memory of up to 50 MB, which can be further expanded with a hot swap miniSD card of up to 2 GB, allowing users to capture up to 90 minutes of DVD-like quality video or close to 2500 high-quality photos. Furthermore, you can easily transfer your photos and video from the memory card to a compatible PC for storage, and yet always carry a collection of your favorite resized images on the Nokia N93.
Joy of Sharing
Sharing your photos and video clips captured with the Nokia N93 is a snap. Show off your content on the up to 262,144 color 2.4" QVGA display (240 x 320 pixels) featuring a super-wide 160 degree viewing angle. Share your uncompressed photos and video clips instantly via email, Bluetooth technology or by uploading them directly from the Gallery to compatible blogs. You can even share your captured memories with family and friends on a large compatible TV screen, using either the included TV cable or wirelessly over integrated WLAN and UPnP (Universal Plug and Play) technology. Furthermore, from browsing the web to reading your emails and office documents, you can even play games on the Nokia N93 using the screen of your compatible TV.
Creativity Made Easy
While editing your photos and video clips directly on the Nokia N93 is simple, you can also easily transfer them to your compatible PC, allowing for more creative control over your video output. The standard Nokia N93 sales pack comes bundled with Adobe Premiere Elements 2.0, which makes it easy to import video clips, photos and music and to start experimenting with hundreds of transitions and effects, as well as create professional looking home videos with customizable templates. And to top it off, you can effortlessly burn those great home movies to DVD and export formats for Web streaming and email.
Multifunctional Mobile Computing and Connectivity
Part of the Nokia Nseries multimedia computer range, the Nokia N93 offers great functionality in one beautifully shaped connected device. Designed to work on WLAN, 3G (WCDMA 2100 MHz), EDGE and GSM (900/1800/1900 MHz) networks, the Nokia N93 provides broadband Internet access for browsing, uploading content, and sending and receiving emails, allowing you to stay connected on the move. You can also set the device on a surface, flip the display horizontally and use the landscape screen to browse the Web, watch TV* over 3G networks, or make hands-free video calls*.
All Round Entertainment
The Nokia N93 includes a stereo FM radio and a digital music player that offer a fantastic music experience. You can create playlists and enjoy your music hands-free via the speaker or use the stereo headset provided. With the Nokia Music Manager, you can also easily rip your CDs and transfer your music collection to your phone.
Edited & Posted by the Editor | 6:59 PM | View the original post
New standard encourages industry participation to develop compatible products and services for digital photos and motion images.
Fuji Photo Film Co., Ltd., Konica Minolta Photo Imaging Inc. and Eastman Kodak Company, founding members of the former Picture Archiving and Sharing Standard (PASS), have announced the EVERPLAY standard designed to ensure compatibility of digital photos and motion images across a broad range of consumer products for future generations.
Methods to organize and preserve digital images have been evolved independently by many different companies and have lost interoperability among the different systems. There are also potential problems as time passes, systems evolve and formats change. The new EVERPLAY standard aims to resolve these issues and respond to consumers' needs to protect images and enjoy widespread interoperability.
Fujifilm, Konica Minolta and Kodak will begin a free license program immediately and call for the adoption of the EVERPLAY standard by all consumer digital imaging companies. The goal for products and services is to use images interchangeably and movies ubiquitously while at the same time, acknowledge the value for protecting consumers' images.
EVERPLAY Logo
By signing the licensing agreement, which is available on the Web site, any company can acquire a royalty-free license to execute the specification, use the trademarks and obtain rights to the patents owned by the EVERPLAY founders.
In concurrence with the completion of the standard, the new name "EVERPLAY" replaces "PASS" and shall be used as an interchangeable name for the specification and related communication. A trademark, "EVERPLAY," and associated logo have been registered to help with future identification of products and services compliant to the standard.
Fujifilm Group is a leading global provider of imaging, information and document-related products and services, and a pioneer of a wide range of digital systems. Its Imaging Solutions segment includes digital cameras, color film as well as photofinishing equipment/services.
Konica Minolta Group's business domain spans "from imaging input to output." The Group offers diverse products and services for new digital imaging environments in a wide range of fields.
Kodak is the world's foremost imaging innovator, providing leading products and services to the photographic, graphic communications and healthcare markets.
Edited & Posted by the Editor | 1:12 PM | View the original post
Toyota Motor Sales (TMS), U.S.A., Inc., recently unveiled the all-new Yaris three-door liftback at the Specialty Equipment Market Association (SEMA) Show in Las Vegas.
This is the all-new second-generation Yaris. Launched in 1999, the first generation Yaris was Toyota's best-selling model in Europe and was named the (2000) European "Car of the Year".
The Yaris has been a hit in Europe and Toyota is looking forward to its launch here in the U.S. "As Toyota's most affordable passenger car, the Yaris will feature modern exterior styling and a surprising and upscale interior. It will be one of the most economic and youthful passenger cars Toyota has built."
The next-generation Yaris rides on an all-new platform that is longer and wider than its predecessor. Air conditioning, tilt-steering wheel, and color-keyed mirrors and door handles are among the many standard features.
The Yaris interior provides unexpected roominess and a comfortable cabin. The upscale interior provides remarkable design and a rear seat featuring a center headrest. Driver and front passenger advanced airbags, and ample storage space are among the array of standard interior features.
Powering the Yaris liftback will be a 1.5-liter four-cylinder engine with variable valve timing with intelligence (VVT-i) that will have impressive fuel economy. Mated to either a five-speed manual or four-speed automatic transmission, the engine will produce 106 horsepower and 103 ft.-lb. of torque. Combined with the MacPherson strut front and rear torsion beam suspension, the Yaris will offer fun-to-drive handling and excellent maneuverability.
In addition to good overall handling, the Yaris also will offer seat-mounted side and front and rear side curtain airbags, anti-lock brakes, an audio system with MP3 capability and mini-jack port, power windows, mirrors and door locks, and a 60/40 split rear seat with reclining, sliding and fold flat features among its optional equipment.
Edited & Posted by the Editor | 1:12 PM | View the original post
eBay, HSBC, Samsung, Apple, and UBS enjoyed the largest increases in brand value, while Sony, Morgan Stanley, Volkswagen, Levi’s, and Hewlett-Packard saw the highest losses.
BusinessWeek publishes Interbrand’s annual ranking of brands.
New York, Zurich – BusinessWeek has been publishing the ranking of the 100 most valuable global brands (measured in US dollars) together with Interbrand, the world’s leading brand consulting firm.
The current top ten brands are Coca-Cola (ranked 1st), Microsoft (ranked 2nd), IBM (ranked 3rd), GE (ranked 4th), Intel (ranked 5th), Nokia (ranked 6th), Disney (ranked 7th), McDonald’s (ranked 8th), Toyota (ranked 9th) and Marlboro (ranked 10th).
The winners of the last year’s ranking are brands that have demonstrated complete consistency in all of their products and services in each market and type of customer contact.
According to BusinessWeek, one of the greatest challenges facing brands in the future is how to target consumers who are better able to manage their own media needs. For example, people can consciously choose to either display or hide online advertising. Therefore, more than ever, brands must use a variety of different media and specific campaigns simultaneously to reach potential customers effectively.
BusinessWeek is the world’s largest business magazine, with a circulation of 1.2 million issues and 5.6 million readers. BusinessWeek was founded 76 years ago and is managed by The McGraw-Hill Companies in New York. Three editions are published for North America, Europe, and Asia, and the magazine is sold in 140 countries.
View BusinessWeek Interbrand Annual Ranking of the Top Global Brands for 2005
Interbrand Zintzmeyer & Lux, with offices in Amsterdam, Hamburg, Cologne, Moscow, Munich, and Zurich, is specialized in the creation, management, and valuation of brands.
Samsung, a South Korean brand (ranked 20th), recorded a 19% higher value this year alone. With a total increase of 186% over the last five years, it is the most successful of all brands ever represented in the ranking.
American brands continue to dominate the ranking, with eight of the ten top positions. However, with a total of 53 brands, six fewer than last year, they only make up around half of the ranking.
Mercedes is still the most valuable German brand, ranked 11th, despite a 6% decline in brand value. In contrast, BMW is catching up, increasing its brand value by 8% to land at 16th place. Unfortunately, Volkswagen experienced one of the greatest losses this year, now ranked 56 due to a 12% drop in brand value. With SAP (ranked 36), Siemens (ranked 45th), Adidas (ranked 71st), Porsche (ranked 76th), Audi (ranked 79th), and Nivea (ranked 98th), there are a total of nine German brands in this year’s ranking – the second strongest group once again.
Novartis is a newcomer to the ranking, entering at 43 place. Novartis is the only pharmaceutical brand today that has made a strong investment in generics. With a 16% increase in brand value, UBS is one of the 5 “ top movers” in this year’s ranking thanks to their consistent pursuit of a single brand strategy and their strong position in private wealth management. The renowned Swiss brands Nescafe (ranked 24th), Nestle (ranked 66th), and Rolex (ranked 72nd) also saw their brand values rise.
Philips moved up 12 spots to 53rd place, thanks partly to the successful “ sense and simplicity” campaign and newly available data. The other Dutch brands ING (ranked 87th), Shell (ranked 90th), and Heineken (ranked 100th), were able to maintain their positions.
Brand valuation by Interbrand Zintzmeyer & Lux
“ The Best Global Brands” are the 100 most valuable global brands with a brand value of over $2.3 billion. They were selected according to two criteria: First, the brand needed a global presence and generate significant revenues on the most important world markets. Second, these companies needed to have sufficient publicly available marketing and financial data.
Edited & Posted by the Editor | 4:46 AM | View the original post
New Global Campaign Invites the World to Choose Coca-Cola and Live on the Positive Side of Life.
Atlanta, April 2006 - "Drinking a Coke makes people happy. It tastes good. And it's an invitation to live on the positive side of life". That's the message behind 'The Coke Side of Life,' a new global marketing platform for brand Coca-Cola, which launches in the U.S. this month and in other markets over the next several months.
The Coca-Cola Company is the world's largest beverage company. Along with Coca-Cola, recognized as the world's most valuable brand, the Company markets four of the world's top five soft drink brands, including Diet Coke, Fanta and Sprite, and a wide range of other beverages, including diet and light soft drinks, waters, juices and juice drinks, teas, coffees and sports drinks. Through the world's largest beverage distribution system, consumers in more than 200 countries enjoy the Company's beverages at a rate exceeding 1.3 billion servings each day.
The first round of television spots in what will be a fully integrated, global campaign -- including digital components, promotions, properties, and new graphic treatments -- begins airing in the U.S. this weekend during broadcasts of the NCAA Final Four on CBS and American Idol on Fox. Simultaneously, outdoor and print executions will appear across the country and an extensive online campaign that features exclusive viral videos and other unique content will help dimensionalize The Coke Side of Life in the digital world.
"We live in a world where we make choices every day and The Coke Side of Life encourages people to make those choices positive ones," said Marc Mathieu, senior vice president for carbonated soft drink core brands, Marketing, Strategy and Innovation, The Coca-Cola Company. "This new campaign invites people to create their own positive reality, to be spontaneous, listen to their hearts and live in full color."
Coca-Cola has always been at its best when it reflects the simple, optimistic moments in life. The Coke Side of Life recognizes that the most universal experiences are those where Coca-Cola is refreshingly honest and uplifting.
"Since the beginning of the year, we've aired a series of ads in the U.S. that remind people of the simple reasons why they love Coca-Cola, the product," said Katie Bayne, senior vice president, Coca-Cola brands, Coca-Cola North America. "With The Coke Side of Life, we are reminding people why they love Coca-Cola, the brand. Overall, the message is that only a Coke will do because in the most basic terms, Coca-Cola is happiness in a bottle."
Through The Coke Side of Life creative strategy, the Company is using its global resources to drive a multi-media, multi-cultural platform in markets across the world. In addition to the initial group of ads and elements debuting in the U.S., more commercials and communications tools will be available for global use by summer.
"Because Coca-Cola is a global brand with local connections and meanings, The Coke Side of Life offers each country an opportunity to interpret their own moments of happiness and the brand's role in those," said Esther Lee, chief creative officer, Marketing, Strategy and Innovation, The Coca-Cola Company. "Working with markets around the world, we have collaboratively co-authored an integrated creative platform that can be adapted to fit different market needs. And we are inviting countries to add to the effort through joint global initiatives."
The new global campaign's launch is spearheaded by the US, where it will come to life via a series of events beginning March/April 2006, when the campaign will be introduced to an exclusive audience at one of New York's leading venues, Capitale. At the event, which is headlined by a special live performance by platinum-selling recording artist Ne*Yo, guests will experience first-hand the sights, sounds, and attitude of The Coke Side of Life.
In April, a broader audience will begin to experience The Coke Side of Life in Indianapolis during the NCAA Final Four when MyCokeFest marks the official launch of the platform. Featuring a line-up of top musical talent and other entertainment, the event will transform the landmark Monument Circle into a celebration of The Coke Side of Life. On the day-off from NCAA Final Four play, fans will be able to enjoy performances by Chris Brown, Collective Soul, The Wreckers featuring Michelle Branch, and Carrie Underwood. John Mellencamp will also take the stage for a special homecoming performance presented by Coca-Cola and the NCAA.
The Coke Side of Life campaign idea was created by Wieden+Kennedy, the global agency of record for brand Coca-Cola. Initial executions were developed by the agency's offices in Amsterdam and Portland and will be supplemented by additional creative from agencies in markets around the world.
Edited & Posted by the Editor | 8:21 AM | View the original post
The United Nations has announced that The Coca-Cola Company, the world’s largest beverage company, has officially joined its corporate citizenship initiative, the UN Global Compact. Coca-Cola Chairman and Chief Executive Officer E. Neville Isdell informed Secretary-General Kofi Annan of the company’s commitment to the Global Compact and its ten principles during a meeting at United Nations Headquarters.
Edited & Posted by the Editor | 5:13 AM | View the original post
Las Vegas - April 4, 2006 - Sony Ericsson today announced the Z525, a push-to-talk upgrade to the popular Sony Ericsson Z520. The Z525 is a stylish clamshell which works worldwide.
The Z525 handset which also features Bluetooth, a VGA camera, as well as a host of messaging capabilities, will be sold in the US beginning in the second quarter 2006.
Sony Ericsson 2525
Sony Ericsson Mobile Communications serves the global communications market with innovative and feature-rich mobile phones, accessories, and PC-cards. Established as a joint venture by Sony and Ericsson in 2001, with global corporate functions located in London, the company employs approximately 6,000 people worldwide, including R&D sites in Europe, Japan, China and America. Sony Ericsson is the global title sponsor of the Women's Tennis Association, and works with the Association to promote the Sony Ericsson WTA Tour in over 80 cities during the year.
“The Z520 has been an extremely successful product, and we are excited to enhance this popular handset with additional features,” said Najmi Jarwala, president, Sony Ericsson Mobile Communications Inc. (USA). “The Z525 is a small, sleek fashionable handset that is packed with great features including Bluetooth which, in the past, has traditionally been limited to high-end devices, as well as a great camera, and push-to-talk.”
Push-to-talk is a fun and easy way to stay in touch as immediate contact is maintained. It’s useful in many types of situations including connecting a small group such as colleagues working in various locations or friends and family in different places.
For the price segment, the Z525 is packed with useful and fun features. Bluetooth allows you to easily connect to a variety of headsets, car kits and other Bluetooth enabled devices. Like its popular predecessor, special lighting effects on the Z525 let you know who is calling. Blue lights around the rim light up in eight different patterns that sync with melodies to match individual callers. The VGA camera lets you save color pictures of your most frequent callers along with their contact details. These pictures are then displayed on the external screen when that person calls.
The Z525 let’s you share favorite photos with easy picture and video messaging capabilities via MMS. A simple-to-use Internet browser makes it easy to find nearby restaurants, movies, flights and more.
Edited & Posted by the Editor | 3:29 PM | View the original post
Toshiba's New Brand to Reinforce Global Presence in Flat Panel TVs
TOKYO--Toshiba Corporation has unveiled a new brand name for a new line-up of large-sized flat panel TVs that the company will launch in the world market. With its new global brand, "REGZA", Toshiba will underline the clear advantage of its TVs: an unsurpassed level of image quality.
The first "REGZA" TVs has come to market in Japan on March 1st, and product launches are to follow overseas, including North America, Europe, China and other Asian countries. The adoption of "REGZA" as a unifying global brand for large-screen flat panel TVs will allow Toshiba to bolster the awareness of its TVs around the world, and is expected to provide a strong impetus in reinforcing the company's TV business.
"REGZA" was coined from the literary German word "regsam" and connotes vibrant, dynamic qualities; it also captures Toshiba's intent of "Real Expression Guaranteed by amaZing Architecture," the superlative picture quality Toshiba achieves with its advanced expertise. Until now, Toshiba has used different brand names in marketing TVs in different regions, and "REGZA" is the first unified global brand for Toshiba's TVs.
The global TV market for large-screen flat panel TVs is growing fast. Shipments of flat panel TVs with screens of 26-inches and bigger are expected to climb to 32-million units in 2006, a 110% increase from the previous year. Toshiba is responding by reinforcing its global presence in this key product area, and in doing so by making full use of its advanced proprietary technologies in digital image processing and over half a century of know-how in TV imaging technologies.
The new "REGZA" TVs have a minimal design: the basic tone is a sleek black, with superfluous decoration smoothed away. Clean, uncluttered lines, and simple, high-quality exteriors allow viewers to devote their attention to the pictures on display.
Toshiba will promote the new brand worldwide through advertising and marketing activities and exhibitions. "REGZA Green," a rich dark green, will be adopted in advertising and marketing the new brand, used to convey the superiority, authenticity and high-quality of "REGZA" products.
Edited & Posted by the Editor | 8:51 AM | View the original post
Since 2002, Citigroup has been running a new brand campaign with a new tagline, “This is Citigroup.”
The world’s largest financial company unveiled its new image through a global campaign that showcases the unparalleled capabilities of this vast and unique business. TV and print ads appeared in the United States, Europe, Latin America and Japan.
Citigroup Inc. is today’s pre-eminent financial services company, with some 200 million customer accounts in more than 100 countries.
Other major brand names under Citigroup's trademark red umbrella include Citi Cards, CitiFinancial, CitiMortgage, CitiInsurance, Primerica, Diners Club, The Citigroup Private Bank, and CitiCapital.
Shot in 17 cities, in eight countries on five continents, the campaign features a series of five moving and beautiful television spots along with four complementary print executions from Citigroup’s advertising agency Merkley Newman Harty|Partners (MNH|P), New York. The advertising challenge was to communicate the multiple parts of the Citigroup story (a diverse product portfolio, global reach, deep roots and stability) in a singular, powerful message.
Each ad emphasizes one or more core strengths that, bound together with the new tagline, tell the complete Citigroup story. Each commercial concludes with a compelling fact, followed by the simple yet definitive, “This is Citigroup.” This clear and consistent theme not only appeared in every ad but also in other corporate vehicles such as the cover of Citigroup’s 2001 and 2002 Annual Reports and on the company Web site, www.citigroup.com.
Edited & Posted by the Editor | 1:45 PM | View the original post
K800 and K790 camera phones deliver new level of imaging quality.
London, February 2006 – Sony Ericsson is taking digital imaging in camera phones to new heights with the launch of the K800 and K790 phones, the first handsets to carry the Cyber-shot™ brand, a true mark of imaging quality.
Sony Ericsson K800 Camera Phone
Both are highly capable mobile phones with integrated 3.2 Megapixel digital cameras with Autofocus, Xenon flash and BestPic™ - Sony Ericsson’s unique imaging technology that allows you to capture exactly the moment you desire.
View Photo taken with K800 Camera Phone
View another Photo taken with K800 Camera Phone
K800 and K790 combine advanced image capture capabilities with high speed data transfer, making them perfect tools for shooting and sharing high quality pictures and videos. K800 is a dual-mode UMTS/GPRS phone and the K790 is a Tri Band EDGE phone. Both are available from Q2 2006.
"With the Cyber-shot™ phone we aim to create a new lifestyle of ‘imaging communication’ by combining Sony Ericsson’s unique mobile applications and Sony digital imaging technologies,” said Rikko Sakaguchi, Senior Vice President, Product and Application Planning, Sony Ericsson. "Our aim has always been to innovate and create new values for the mobile life, and with the Cyber-shot™ phone we will enable anyone to enjoy an entirely new level of communication –taking quality pictures of anything, anytime and anywhere, and sharing their precious moments with others."
The handsets have a classic Sony Ericsson design, with a large screen and responsive, tactile keypad with a sleek and stylish dual front phone design. Turn the phones horizontally and there you have a digital still camera. Simply slide the active lens cover downwards and a user interface similar to that of a Cyber-shot™ camera automatically appears.
The superb technology within the K800 and K790 deliver a new level of imaging quality in camera phones. High resolution, sharp, crisp images are guaranteed every time thanks to added features more common to standalone cameras. 3.2 Megapixel resolution with Auto Focus is just the start. The cameras in K800 and K790, like in any digital still camera, have a Xenon flash that gives sharp and colourful pictures even in the dark with red-eye reduction included. Also, the image stabilizer function compensates for the small hand movements that can make pictures blurred.
A completely new feature developed by Sony Ericsson is BestPic™, which ensures that you never ‘miss’ an important picture. Press the shutter button once and get 9 full quality 3.2 megapixel pictures to choose from in a time sequence – 4 pictures before and 4 pictures after the actual image you captured. All 9 pictures are displayed as icons on the display. Simply scroll backwards and forwards through the 9 images and save the ones you like best.
The K800 and K790 offer full support for a complete digital imaging lifestyle. Printing is possible without the need for a PC thanks to PictBridge™, a feature that transfers pictures directly to a printer by using a USB cable. Storing and managing image files on your PC are made easy with the supplied Adobe software, and the phones are among the first to feature fully integrated Picture Blogging Blogging is growing exponentially as a way of sharing personal experiences with words and images, and Picture Blogging in K800 and K790 allows users to create and update personal blogs directly from the phone in just a few clicks.
Business users will find the K800 and K790 valuable work tools while out of the office and the sleek Velvet Black casing fits neatly with the professional image. Full HTML browsing with RSS feeds and Google Search give you high-speed, graphic-rich Internet use. Support for standard push email and a connectivity suite comprising Bluetooth 2.0, USB 2.0 and Memory Stick Micro™ (M2™) means that keeping in touch is effortless. A complete entertainment package including music player, 3D gaming and an RDS FM radio are also provided for business downtime or relaxation.
The Sony Ericsson K800 is a dual-mode UMTS handset while K790 is a Tri Band EDGE handset. Both products will be commercially available in Velvet Black and start shipping globally during Q2 2006. The variants in the market will be:
K800i - Dual mode UMTS (2100MHz) - GPRS 900/1800/1900 MHz for Europe, Asia Pacific, Middle East, Africa
K800c - Dual mode UMTS (2100MHz) - GPRS 900/1800/1900 MHz for Mainland China. (Launch dependent on availability of 3G services.)
K790i - Tri Band EDGE 900/1800/1900 MHz for Europe, Asia Pacific, Americas
K790a - Tri Band EDGE 850/1800/1900 MHz for Americas
K790c - Tri Band EDGE 900/1800/1900 MHz for Mainland China
Edited & Posted by the Editor | 7:50 AM | View the original post
Italian designer and mobile phone manufacturer are collaborating on futuristic dream car.
GENEVA -- Motorola, Inc. and Pininfarina, the design company behind such iconic cars as Maserati and Ferrari, had announced together with Maserati the world premiere of a technological concept car equipped with futuristic automotive and mobile technologies at the 2005 Geneva International Motor Show. This new creation, a tribute to the Maserati of the future based on its heritage and on its advanced mechanicals, is a rolling high-tech sculpture that demonstrates technologies that are imaginary but possible.
Motorola is a Fortune 100 global communications leader that provides seamless mobility products and solutions across broadband, embedded systems and wireless networks. In your home, auto, workplace and all spaces in between, seamless mobility means you can reach the people, things and information you need, anywhere, anytime. Seamless mobility harnesses the power of technology convergence and enables smarter, faster, cost-effective and flexible communication. Motorola had sales of US $31.3 billion in 2004.
The prototype demonstrates Motorola’s concept of “seamless mobility”: the ability to reach the people you need, the entertainment you love, and the information you can’t live without, whether you are at the office, at home, or even in your car. The integration of Motorola’s technology in the car realizes the seamless mobility theory: the car itself becomes an intelligent moving network, able to interact with its passengers and keep them constantly and seamlessly connected to all the aspects of their lives. This concept is translated even into the car’s interior, which is physically seamless.
The technologies integrated into the Maserati dream car include a transparent heads-up display revealing the intelligent core of the vehicle. Through a central mounted navigation device, drivers can navigate through a personalized array of functions and menus. The numerous cameras positioned on the car allow drivers to share their driving experience with others. The car was created completely from renewable resources, using recycled components rather than natural materials. It also features a swappable drive system that transfers from gasoline to hybrid drive in six minutes.
The idea to build a technological dream car with Motorola came as Pininfarina Extra, the division of the Pininfarina Group, began designing Motorola’s latest line of iDEN handsets. Pininfarina Extra, which has partnered with Motorola on the design of its latest mobile phones, thought about how they could integrate Motorola’s concept of ‘seamless mobility’ within a technologically advanced car. This challenge was taken up and carried forward by Pininfarina Extra through its cooperation in the design of the cabin and the accessories of the concept car.
“This Maserati illustrates some of Motorola’s future technologies in a way that visitors to the Geneva International Motor Show can experience first-hand,” said Sam Desai, senior vice president and general manager, Motorola’s iDEN Networks and Handsets. “It is another example of how Motorola and Pininfarina are working together to bring exciting designs to new products.”
Motorola and Pininfarina also demonstrated several cutting-edge products designed for automotive enthusiasts, including the Pininfarina Limited Edition Motorola i833 handset as well as Motorola’s line of NASCAR phones, mobile phone car kits, and other phones and accessories.
Edited & Posted by the Editor | 1:22 PM | View the original post
Motorola Awarded National Medal of Technology during White House Ceremony
WASHINGTON, D.C., February 2006 – At the White House, President George W. Bush presented Motorola, Inc. with the 2004 National Medal of Technology. The prestigious annual award recognizes Motorola for its outstanding contributions to America’s technological innovation and competitiveness. The National Medal of Technology, established in 1980 by an act of Congress, is the highest honor awarded by the President to America’s leading innovators.
Since its founding in 1928, Motorola has stood on the cutting edge of innovation in areas such as two-way radios, cellular communication, paging, space flight communication, semiconductors and integrated, digital enhanced networks. As a result, the company has helped establish entirely new industries and driven the phenomenal growth of portable and mobile communications.
Motorola is known around the world for innovation and leadership in wireless and broadband communications.
“All of us at Motorola are honored to receive the National Medal of Technology from the President,” said Ed Zander, Motorola chairman and chief executive officer. “This award belongs not only to the talented employees of today but to the several generations of Motorolans who built our heritage of innovation. Given this heritage, we strongly support the President’s plan to keep America the world’s most competitive and innovative nation.”
In the President’s State of the Union address on January 31, he announced his American Competitiveness Initiative. The initiative calls for bold private-sector investment in innovation and renewed emphasis on math and science education.
“We applaud the administration for proposing increased investments in R&D, in particular for the National Institute of Standards & Technology (NIST) at Commerce and for the National Science Foundation,” said Padmasree Warrior, Motorola executive vice president and chief technology officer. “From convergence to mobile Internet to nanotechnology, we must educate, excite and inspire our nation’s children about science, technology, engineering and mathematics.”
Motorola invests more than $3.5 billion annually into research and development and has long supported math and science education, including the FIRST Robotics competition, the Teach for America program, the United Negro College Fund, the Mathcounts Foundation, Girls Inc. and the Ibero American Science & Technology Education Consortium.
History of Innovation
A pioneer, innovator and visionary in wireless, broadband and mobile communication, Motorola has transformed innovative ideas into products and solutions to connect people to each other and the world around them.
In personal communication, Motorola has changed the way the world communicates, from the introduction of the DynaTAC cell phone in 1983 to today’s ultra-thin RAZR handset. In two-way radio services -- from the Handie-Talkie radio of World War II to today’s light-weight models -- Motorola has been the leading provider to public safety, government, transportation, utility and manufacturing enterprises.
Its digital video set-tops and voice-over-IP enhanced cable modems deliver the promise of a connected home just as the original home radios, telephones, and televisions did in the 1930s and ‘40s. Motorola has also developed an array of microprocessors for products ranging from some of the first video games to today’s most advanced digital cameras.
Today, Motorola’s labs are researching and developing cutting-edge technologies to deliver on the promise of seamless mobility – connecting the unconnected and bringing the mobile Internet to the next billion people worldwide. In addition, Motorola’s research in micro-miniaturization and concern for the environment are resulting in ever-smaller portable electronic devices that reduce power consumption and are eco-friendly.
Edited & Posted by the Editor | 1:04 PM | View the original post
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