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Investment includes new infrastructure, partnerships, brand building and sustainability programs
Photo: The Coca-Cola Company hosted a 125th Anniversary Celebration Concert at Centennial Olympic Park in Atlanta, GA, USA, on May 7, 2011. The concert was streamed online as a live ‘thank you’ to people around the world.
Coca-Cola will invest US$2 billion in India over the next five years, beginning in 2012, to further capture the opportunity in the Indian nonalcoholic ready-to-drink beverage market, the company announced.
• Coca-Cola informed GlobalGiants.Com that India is a strategic growth country for The Coca-Cola Company, ranking among its top 10 markets in volume globally and as the largest market in the Eurasia and Africa Group.
The Coca-Cola Company’s portfolio in India includes Coca-Cola, Diet Coke, Thums Up, Sprite, Fanta, Limca, Maaza, Maaza Milky Delite, Minute Maid Pulpy Orange, Minute Maid Nimbu Fresh, Burn, Kinley Water, Kinley Soda, Nestea, Schweppes, and GEORGIA Gold.
The Coca-Cola system has already invested over US$2 billion in India since it re-entered the country in 1993, and currently it directly employs more than 25,000 people. The system is estimated to have created indirect employment for more than 150,000 people in related industries through its vast procurement, supply chain and distribution system. The investments announced today by Coca-Cola will further catalyze economic growth and create new opportunities for the local community, the company said.
Ahmet C. Bozer, Coca-Cola’s President, Eurasia and Africa Group, said, “India is one of our most important growth markets as we work toward our 2020 Vision of doubling system revenues and servings this decade. The opportunity in the packaged beverage segment is immense, and our efforts in India are focused on being the beverage of choice all day, every day. If we continue to do the right things each day and at all times, it would not surprise me if India becomes one of the top five markets for the Company globally by the end of this decade.”
|GlobalGiants.Com|
Edited & Posted by the Editor | 12:12 PM | View the original post
• General Motors today introduced 2013 Chevrolet Spark ‘Mini Car’ (known as Chevrolet Beat in India) at the Los Angeles International Auto Show. According to GM, it is the only car in its segment to offer a seven-inch color touch screen radio capable of displaying smart phone-based navigation, media and contacts for hands-free calling.
The original version of the Spark [Beat] is already on sale in Europe, Asia, Australia, Mexico and South America.
“A sporty four-passenger, five-door hatch updated for United States and Canadian consumers, Spark is designed to excite first-time buyers and city dwellers with its bold styling and colors, affordability, the safety of 10 standard air bags, fuel efficiency and maneuverability,” the company announced.
Spark [Beat] is equipped with a 1.2L four-cylinder engine and five-speed manual transmission.
“Spark is for buyers who want much more than a ‘cute’ small car - they want a car that can be personalized, is dynamic and fashionable, and delivers a lot of value for the money,” said Chris Perry, vice president, global Chevrolet marketing and strategy. “Spark’s vibrant exterior and interior colors make a fashion statement, but it is also affordable, safe, maneuverable and very fuel-efficient.”
|GlobalGiants.Com|
Edited & Posted by the Editor | 1:49 PM | View the original post
Photo: Nokia World 2011, London. Credits: Nokia.
Photo: Nokia World 2011, London. Credits: Nokia.
Photo: Nokia Asha 200. Credits: Nokia.
Photo: Nokia Asha 303 and Nokia Lumia 800. Credits: Nokia.
Photo: Nokia Lumia 710 with Nokia Purity HD Stereo Headset by Monster. Credits: Nokia.
Photo: Nokia Lumia 710 with lead for Nokia Purity HD Stereo Headset by Monster. Credits: Nokia.
Nokia unveiled a bold portfolio of innovative phones, services and accessories at Nokia World 2011 in London. Nokia World is the company’s annual event for customers, partners and developers.
Nokia showcased its Lumia models — Nokia Lumia 800 and Nokia Lumia 710.
“The stunningly social Nokia Lumia 800 features head-turning design, vivid colors (cyan, magenta and black) and the best social and Internet performance, with one-touch social network access, easy grouping of contacts, integrated communication threads and Internet Explorer 9,” the company announcement said. “The purposely built, no-nonsense Nokia Lumia 710 can be personalized with exchangeable back covers and thousands of apps to bring the Lumia experience to more people around the world. The Nokia Lumia 710 is designed for instant social & image sharing, and the best browsing experience with IE9. It is available in black and white with black, white, cyan, fuchsia and yellow back covers.”
Nokia’s four new mobile phones feature stylish design, a rich social experience and location-aware technology. “The Nokia Asha 300, Nokia Asha 303, Nokia Asha 200 and Nokia Asha 201 blur the line between smartphones and feature phones, offering QWERTY and touch screen experiences, combined with fast and easy access to the Internet, integrated social networking, and messaging,” the company explained.
• Nokia told GlobalGiants.Com that these devices comprise the new Asha family of Nokia mobile phones. “Derived from Hindi - meaning ‘Hope’ - Asha signifies Nokia’s focus on positive user experiences and connecting millions of people to new opportunities that help them reach their aspirations,” the company elucidated.
Nokia also showcased the latest versions of Nokia Maps and Nokia Drive for Windows Phone. These and other map-related applications introduced at Nokia World aim to make Nokia Maps relevant for commuters and to find interesting places in the city where people live. In addition to its world-class, free walk-and-drive navigation for more than 100 countries worldwide, the Nokia Public Transport application tracks public transportation directly on a mobile device in more than 430 cities worldwide, including up-to-the-minute updates on bus and train routes for 45 cities.
“Eight months ago, we shared our new strategy and today we are demonstrating clear progress of this strategy in action. We’re driving innovation throughout our entire portfolio, from new smartphone experiences to ever smarter mobile phones,” said Stephen Elop, Nokia President and CEO. “From the Nokia Lumia 800 to the Nokia Asha 201, we are bringing compelling new products to the market faster than ever before. I’m incredibly proud of these new devices - and the people of Nokia who have made this happen.”
|GlobalGiants.Com|
Edited & Posted by the Editor | 12:39 AM | View the original post
Photos: French Carmaker Renault’s Twizy is an innovative response to the challenge of urban mobility. With its four-wheel chassis, Twizy offers the driver and passenger - seated one behind the other - an all-electric means of transport which produces no CO2 emissions.
Twizy is compact, nimble and practical - everything you need in city traffic. The wraparound bodywork creates a safe, reassuring cocoon which offers first class protection for both the driver and the passenger.
Power comes from a 15 kW electric motor which develops 70 Nm of torque, making Twizy versatile and easy to drive. The acceleration performance of Twizy in urban and suburban traffic is comparable to that of a 125 cc motorbike.
Photo: His Highness Felipe de Borbon, Prince of Asturias, during his visit to the Valladolid plant in Spain where Twizy will be manufactured.
|GlobalGiants.Com|
Edited & Posted by the Editor | 5:40 AM | View the original post
Photo: German rider Marcel Schrotter leading the Mahindra Racing team charge finished with a fine ninth place at the Dutch TT at Assen, Netherlands. The Assen, Netherlands motorsport race track has a capacity of 100,000 spectators and is a part of the Superbike World Championship calendar.
• Mahindra & Mahindra Ltd. (M&M) today christened its upcoming SUV as the XUV500 (pronounced as XUV ‘5 double Oh’).
• Designed and developed entirely in-house by Mahindra, the XUV500 is Mahindra’s first global SUV platform, with significant inputs in styling and development from customers across the globe.
According to Mahindra, consumer research for the Mahindra XUV500 was carried out in various Western markets, South Africa and India, with testing and validation of the product being done across Europe, Australia and South Africa among others.
“Conceptualized with the aim of creating an altogether new category between the Scorpio and high end SUVs, the XUV500 is the next generation SUV targeted at Generation X, where the double O connotes the added Oomph value in the product,” explains the company.
A US $12.5 billion multinational group based in Mumbai, India, Mahindra employs more than 1,37,000 people in over 100 countries.
|GlobalGiants.Com|
Edited & Posted by the Editor | 3:01 PM | View the original post
Powered by an electric motor, Renault’s DeZir is a two-seater coupe.
DeZir’s styling expresses passion.
Under the leadership of Laurens van den Acker, Renault’s Design Department has taken its inspiration from the brand’s new signature ‘Drive the Change!’.
This approach coincides with the introduction of a new Renault design language that takes its inspiration from the three keywords which communicate the brand’s vision, namely ‘simple’, ‘sensuous’ and ‘warm’.
According to Renault, DeZir’s this design vision also builds on the bonds that are gradually forged between the brand and its customers. The first step, explains the French Carmaker, involves ‘falling in love’, an experience that is illustrated by DeZir’s powerful, sensuous styling and bright red finish; red being the color associated with passion.
DeZir is powered by an electric motor mounted in a mid-rear position to optimize weight distribution over the front and rear wheels.
|GlobalGiants.Com|
Edited & Posted by the Editor | 7:05 AM | View the original post
Photo: IBM Innovation Center in Mexico.
Photo: IBM’s Vice President of Innovation, Bernie Meyerson, peers at some of the thousands of patents issued to IBM inventors during the past year for a wide range inventions that have the potential to improve and transform the way we work and live, Monday, July 25, 2011, Yorktown Heights, NY.
One hundred years ago — on July 25, 1911 — IBM was granted its first patent for an invention related to punched card tabulation. Over the past century, IBM inventors have received more than 150,000 patents globally for technological creations that have made a lasting impact on business and society. (Feature Photo Service).
|GlobalGiants.Com|
Edited & Posted by the Editor | 11:29 AM | View the original post
Photo: Mercedes-Benz Presents LUXE swimwear designer Lisa Vogel, along with the 2012 Mercedes-Benz SLK-Class Roadster.
LUXE by Lisa Vogel has received the title of “Mercedes-Benz Presents” designer.
The “Mercedes-Benz Presents” program recognizes designers that demonstrate dedication to the use of “quality materials, unique style and innovative design”.
Created by swimwear expert Lisa Vogel, LUXE is available at fine retailers and luxury resorts across the globe.
“Mercedes-Benz Fashion Week Swim” will take place in Miami Beach, Florida at The Raleigh from July 14-18, 2011.
|GlobalGiants.Com|
Edited & Posted by the Editor | 2:16 AM | View the original post
2011 PIKES PEAK HILL CLIMB — TOP THREE FINISHERS:
1- Nobuhiro Tajima (Suzuki SX4), 9m51s (new record)
2- Rhys Millen (Hyundai RMR PM580), 10m9s
3- Jean-Philippe Dayraut (Dacia Duster), 10m17s
In the hands of France’s three-time Trophee Andros champion Jean-Philippe Dayraut, Dacia Duster No Limit produced an extremely competitive time for the course which enabled it to claim third place overall against a field of Pikes Peak specialists and previous winners. The car’s run and podium finish were unanimously praised by the organisers, fellow competitors and spectators alike.
Jean-Philippe Dayraut had long dreamt of contesting the Pikes Peak. He and his team’s technical staff received a warm welcome from the regulars of the world’s most famous and toughest hill climb.
“It’s got to be the most incredible and craziest event I have ever done,” he smiled afterwards. “The mix of asphalt and gravel calls for special driving skills and I am thrilled to have finished on the podium and competed up there with best.”
|GlobalGiants.Com|
Edited & Posted by the Editor | 11:46 AM | View the original post
Photo: June 16, 2011 — IBM Chairman and CEO Samuel Palmisano (center) and IBM executives ring The Opening Bell at the New York Stock Exchange in celebration of the company’s 100th anniversary. To commemorate its centennial, more than 300,000 IBM employees around the globe are volunteering over 2.5 million hours of service in their local communities, helping with civic challenges and societal needs in the 170 countries the company does business. Earlier, IBM Chairman Palmisano underscored how IBM’s history of innovative thinking has impacted the world and society, telling IBMers that the power of their ideas will continue to drive progress. (Feature Photo Service for IBM)
|GlobalGiants.Com|
Edited & Posted by the Editor | 6:14 PM | View the original post
Photo: Renault Fluence Z.E.
Photo: Hafsia HERZI stepping out the Renault Latitude (official car of the festival) for the red carpet ceremony at the 64th Cannes Film Festival. Photo © Stephane Kossmann.
Photo: Louise Bourgoin stepping out the Renault Fluence Z.E. (electric car of the festival) at the 64th Cannes Film Festival. Photo © Stephane Kossmann.
• Today marks the official market launch of Fluence in India, one of the three priority countries in Renault’s international development strategy.
This is the first stage in a five-product product that is scheduled through to the end of the 2012.
Manufactured at the Chennai plant, Fluence is an upmarket model that will be selling through the first fourteen outlets making up Renault’s new Indian network.
Renault’s Indian development initiative began in 2007 and is now picking up speed with a full-scale product offensive: in October, Fluence will be followed by Koleos (also assembled at the Chennai plant, in south-east India). This will be followed by three further models, including an SUV, in 2012.
Renault India Managing Director Marc Nassif commented: “Launch of Fluence in India is the start of a wide-reaching product offensive on one of the markets considered a pillar of Renault’s international development the ‘2016 - Drive the Change’ plan. With the Chennai plant, along with Renault’s engineering, design and logistics centers, plus a dealer network that will number 100 outlets by the end of 2012, Renault is doing everything to offer Indian customers a range of quality vehicles well matched to local market conditions”.
With annual growth of around 20 percent over the last few years, the Indian market is one of the most vigorous in the world. And growth potential is very high.
Renan Livet, marketing manager for the Asia-Africa region notes: “The Indians love technology, ranging from the internet and latest-generation mobile phones to high-tech products of all kinds. Sure, people want affordable cars, but they also want them to bristle with new technologies. So Renault is entering the Indian market from the top end to establish a strong brand image driven by the technological virtues of its best products”.
According to Renault, its Chennai plant spearheads its ambition to conquer the Indian market.
|GlobalGiants.Com|
Edited & Posted by the Editor | 12:23 PM | View the original post
Photo: Airbus A320 Jetliner. Photo © Airbus SAS August 2009. Photographer C. Brinkmann.
Photo: Airbus A320 Jetliner. Photo © Airbus SAS August 2009. Photographer H.Gousse.
Photo: Airbus A320 Jetliner. Photo © Airbus SAS May 2005. Photographer H.Gousse.
Photo: Airbus A320 Jetliner. Photo © Airbus S.A.S. 2006.
According to Airbus, A320neo, its new engine option for Airbus’ best-selling A320 Family of jetliners, continues to build momentum, having already received more than 330 orders as the company is gearing up for its October 2015 entry-into-service.
“We are confident that the A320neo will be a great success across all markets and with all types of operators, offering them maximum benefit with minimum change. We are leveraging a reliable, mature aircraft and are making it even more efficient and environmentally friendly,” said Tom Enders, Airbus President and CEO.
Headquartered in Toulouse, France, Airbus is one of the world’s leading manufacturers of commercial jetliners and military airlifters.
|GlobalGiants.Com|
Edited & Posted by the Editor | 12:52 PM | View the original post
Photo: 2012 Subaru Impreza at the 2011 New York International Auto Show.
Photo: 2012 Nissan Versa at the 2011 New York International Auto Show.
Photo: Mercedes-Benz Concept A Class at the 2011 New York International Auto Show.
Photo: Chrysler 300C Executive at the 2011 New York International Auto Show.
Photo: 2012 Audi A7 at the 2011 New York International Auto Show.
Photo: SCION FR-S Concept at the 2011 New York International Auto Show.
Photo: Jeep Grand Cherokee SRT8 at the 2011 New York International Auto Show.
Photo: Honda Civic Si Coupe at the 2011 New York International Auto Show.
Photo: 2013 Taurus LTD at the 2011 New York International Auto Show.
Photo: 2013 Chevrolet Malibu ECO at the 2011 New York International Auto Show.
Photo: 2012 Hyundai Accent at the 2011 New York International Auto Show.
Photo: Kia Motors Globally Debuts All-New 2012 Rio at New York International Auto Show.
Photo: Laura Soave, Head of Fiat Brand North America, introducing the 2012 Fiat 500 Cabrio at the 2011 New York International Auto Show.
|GlobalGiants.Com|
Edited & Posted by the Editor | 11:33 AM | View the original post
Renault 2016: Drive the Change is founded on Renault’s ambition to make sustainable mobility accessible to all. It is expressed in the brand tagline “Drive the Change”.
According to Renault, this strategic plan covers a six-year period with a mid-term review at the end of 2013.
Renault 2016 - Drive the Change has been built to meet two objectives:
• Ensure the Group’s growth.
• Generate free cash flow on a lasting basis.
Photo: Renault at 2011 Geneva Motor Show. Credit: OMG.
Photo: Renault at 2011 Geneva Motor Show. Laurens van den Acker - Director of Design, Renault. Credit: OMG.
Photo: Renault Megane R.S. French Gendarmerie. Credit: SIRPA.
Photo: Renault Twizy being exhibited in a mall near Paris. Credit: Vincent BAILLAIS.
Photo: A mall near Paris. A little girl enters a lucky draw to get a chance to test-drive Renault Fluence ZE. Credit: Vincent BAILLAIS.
|GlobalGiants.Com|
Edited & Posted by the Editor | 2:54 AM | View the original post
“Is Anybody Out There” by the band, Maroon 5, featuring PJ Morton, now available for free download.
• See the Previous Related Post.
Last week music history was made as fans from 139 countries across the world tuned in to watch and inspire the band, Maroon 5, as they wrote and recorded a brand new track in just 24hrs at the Coca-Cola Music 24hr Session.
Today, “Is Anybody Out There”, the up-tempo track created at the session, is released for free download at www.cocacola.com/music. For the first 100,000 downloads, Coca-Cola will make a donation to support Replenish Africa Initiative (RAIN) in their work to provide access to safe drinking water to communities in Africa. The band entered Metropolis studios in London at 5pm GMT on March 22 and worked around the clock to create the track using inspiration sent in by fans via the @Coca-Cola Twitter stream.
Over 350,000 views were logged on the live stream throughout the duration of the session as fans tuned in to watch the creative process unfold. Providing inspiration for the song, over 25,000 fans tweeted their thoughts and messages of support to the band in the studio.
Commenting at the end of the 24hrs, Adam Levine of Maroon 5 said; “This has been an amazing and entirely unique experience. It was 24hrs of creativity, brought to you by Coca-Cola. We’d like to thank all our fans for their Tweets of support, ideas and inspiration throughout a really productive and intense 24hrs.”
Click at the link below to hear the song. You may download it for free.
|GlobalGiants.Com|
Edited & Posted by the Editor | 8:10 AM | View the original post
Photo: The Goodyear Wrangler MT/R tire has sidewalls with high sidewall puncture resistance and its wraparound tread offers enhanced traction in deep mud, sand and rocks.
Photo: The Goodyear Wrangler SilentArmor Pro-Grade is a tire for heavy-duty pickups, offering a new tread compound and enhanced toughness for those who regularly haul or tow heavy loads.
Founded by Goodyear in 1983, the Highway Hero program recognizes professional truck drivers and the often unnoticed, life-saving rescues and roadside assistance they provide as their jobs take them across North America.
The 28th annual Goodyear North America Highway Hero is an Olympia, Washington truck driver, Tilden Curl, who helped save the lives of two people in a car that had come to a stop on railroad tracks, including pulling the unconscious driver from his car before it was struck by an approaching train. Tilden Curl accepted the 2010 Goodyear North America Highway Hero award from among four finalists.
• Just after noon on October 27, 2010, Curl was driving southbound on Highway 99 near Tulare, California, when a vehicle appeared to lose control and cross traffic, leaving the highway and finally coming to a stop with its front wheels lodged over the railroad tracks that run parallel to the highway. Curl stopped his truck to check on the car and noticed a train was coming. An elderly woman exited the passenger side of the car, and Curl yelled for her to get clear of the tracks. He then noticed that the driver was unconscious and trapped inside. At first, the door couldn’t be opened, but Curl was able to squeeze his arm inside and unlock it. Working quickly, he was able to unfasten the man’s seatbelt and drag him out of the car and away from the area just seconds before the train collided with the stranded vehicle.
“We are grateful to Tilden Curl for his quick thinking and brave actions, which ultimately led two strangers to safety. This is a clear example of the selflessness and professionalism of many of today’s professional truck drivers, who are out on our highways every day to deliver the goods and services upon which we all depend,” said Joseph Copeland, Goodyear’s vice president of commercial tire systems.
“Each of these finalists is a true Highway Hero, and their efforts to help others should be applauded. In honoring Tilden Curl, specifically, we acknowledge that he witnessed a dangerous situation and immediately pulled his truck to a stop as a way to provide help. He then reacted quickly and put himself in harm’s way, in order to help rescue strangers who were in peril. Because of that decision, lives were saved. For this, he has earned the right to be called a hero,” Copeland said.
|GlobalGiants.Com|
Edited & Posted by the Editor | 1:52 AM | View the original post
Photo: The first French model to achieve international acclaim, Madame Ines de la Fressange, is now joining the family of Ambassadors for L’Oreal Paris. (Foto © L’Oreal Paris).
The extremely active mother of two daughters, the new L’Oreal Paris Ambassadress Ines de la Fressange has just published her Fashion Style Guide “Parisian Chic”.
In 1991 she created her own brand “Ines de la Fressange”, and in 2008, for her 50th birthday, she appeared on the cover of ELLE France.
“Ines de la Fressange, our new L’Oreal Paris spokeswoman, has divine grace, that very contemporary way of being a woman, at once free, unexpected and mesmerizing. An accomplished model, mother and designer, she leads a full life. I am delighted that she is bringing that irresistible ‘je ne sais quoi’ to the brand,” said Cyril Chapuy, Global Brand President of L’Oreal Paris.
|GlobalGiants.Com|
Edited & Posted by the Editor | 4:26 AM | View the original post
Photo: International Paper’s Mansifled, LA, mill — one of six containerboard packaging mills the company operates in the U.S. (Courtesy of International Paper).
International Paper (NYSE: IP) has entered into agreements with Mr. L.N. Bangur, and related family members and affiliates to purchase approximately 53.5 percent of the outstanding shares of Andhra Pradesh Paper Mills Limited (NSE: APPAPER) for approximately US$257 million in cash. In addition, International Paper has agreed to a US$62 million non-compete payment to the sellers.
Once completed, the transaction will position International Paper as the first global paper and packaging company with a significant position in India’s fast growing economy.
“APPM is an established and highly respected company in India, and is an excellent platform for International Paper to grow with the Indian paper and packaging markets,” said John Faraci, chairman and chief executive officer of International Paper.
L.N. Bangur, executive chairman, Bangur Group, said, “We have built a strong business in India, and the next phase of growth requires a different set of resources and capabilities. International Paper is the right company to take the business forward and deepen maturity of the sector in India.”
The share purchase and public tender are expected to be completed as early as the third quarter of 2011, subject to regulatory and other approvals, including the Security and Exchange Board of India (SEBI), the Reserve Bank of India (RBI), and, if applicable, the Competition Commission of India (CCI).
The Andhra Pradesh Paper Mills Limited (APPM), part of the Kolkata Based L.N . Bangur group, established in the year 1964, is a leading manufacturer of pulp and paper products and caters to both the domestic and foreign markets.
While, International Paper (NYSE: IP) is a global paper and packaging company with manufacturing operations in North America, Europe, Latin America, Russia, Asia and North Africa. It is the largest pulp and paper company in the world. Headquartered in Memphis, Tennessee, USA, the company employs about 59,500 people in more than 24 countries and serves customers worldwide.
|GlobalGiants.Com|
Edited & Posted by the Editor | 7:54 AM | View the original post
Photo: Benz Patent Motor Car, 1886 - the world’s first automobile. Photo © Mercedes-Benz, Daimler AG.
On 29 January 1886, Carl Benz files a patent application for his “vehicle with gas engine operation”. Patent application DRP 37,435 can be regarded as the birth certificate of the automobile and helps to coin the name “patent motor car”. The world’s first automobile is an independent design in which engine and chassis form an organic unit. Benz, unconvinced by the conventional drawbar steering used on the carriages of the day, builds his automobile in the form of a three-wheeler. Carl Benz’s key achievement consists in the determination with which he makes reality his vision of the “horseless carriage”: he conceives the idea of a motor car, designs it, constructs it, patents it, tests it, markets it, produces it in series, refines it, thereby making his invention usable. The Benz patent motor car heralds a new age of personal mobility.
|GlobalGiants.Com|
Edited & Posted by the Editor | 4:26 AM | View the original post
Photo: Goodyear Assurance Fuel Max is a fuel-efficient tire that provides confident wet and dry traction.
Goodyear Asia Pacific has launched its latest tire from its award-winning Assurance line, the Goodyear Assurance Fuel Max with Fuel Saving technology, which, according to Goodyear, provides 4% more fuel efficiency and 15% longer mileage than conventional tire technology.
As Goodyear explains, this tire is designed for family cars in the mid and premium markets and consumers who are looking for value for money and safety can now achieve maximum fuel efficiency and maximum protection with this new tire.
“In the current environment where the rising fuel costs are a huge concern, Fuel Max technology is designed to improve fuel consumption without compromising on mileage or performance,” said Rajeev Anand, Vice Chairman and Managing Director, Goodyear India.
“Assurance Fuel Max offers critical safety features such as a strong grip, puncture resistance, blow out resistance, shorter braking distance and anti-skid, making it the perfect choice for everyday city driving as well as the long distance weekend road trips,” he added.
Photo: Goodyear Blimp flying over Akron, Ohio.
Meanwhile, in the USA, the Goodyear Assurance Fuel Max has earned the Good Housekeeping Seal, after evaluation by the Good Housekeeping Research Institute.
“This is just another reason to select Assurance Fuel Max, on top of the already well-recognized consumer benefits. The Good Housekeeping Seal offers high recognition and influence for products that have earned it,” said Gary Medalis, Goodyear brand general manager.
Headquartered in Akron, Ohio, USA, Goodyear is one of the world’s largest tire companies. It employs approximately 69,000 people and manufactures its products in more than 57 facilities in 23 countries around the world.
|GlobalGiants.Com|
Edited & Posted by the Editor | 11:20 AM | View the original post
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